Displaying 15 results
What revenue management should look like today
Fading beauty: Inflation’s impact on premiumization strategy
3 Useful Metrics to Optimize Your CPG Trade Promotion Spend
Checkmate: Making wise price positioning and promotion moves
5 steps for efficient pricing strategy and promotion management in the new normal
Busting Pricing Myths video series: Have shoppers’ reactions to promotions changed?
Time to reset Asia’s pricing strategy for FMCG
Busting Pricing Myths video series: Has Covid driven consumers to toward price comparison?
Busting Pricing Myths video series: How has price elasticity changed?
Pricing and promotion sensitivity in Canada after a year with COVID-19