A microeconomic snapshot of consumer confidence and financial health across global markets.
This quarterly publication aims to serve all financial services providers by monitoring consumer sentiment across markets, trends on disposable and discretionary incomes, savings and expenditure patterns, customers’ usage and attitudes towards financial products and more. Each edition will also highlight different featured insights to help organizations navigate the latest trends and to inform their strategic planning.
Whether it is for banks, insurance companies, payment solutions providers or the broader peripheral ecosystem, NielsenIQ aims to serve the financial services community quarter by quarter through this demanding evolution by sharing our experience, observations, points-of-view and knowledge on the sector through this publication.
For more information on this series or how NielsenIQ can help your business, please contact us or your local NielsenIQ market representative.
At NielsenIQ, we have identified 18 “big bets” that industry and government leaders are investing in and are likely to have the largest impact on the global market, including Financial Services. In this edition, we explore three of these key transformative ideas that are set out to change the way people buy, save, insure, and invest.
In our market snapshot, we look at how 12 key markets differ in their current landscape for newer financial products like Buy Now Pay Later (BNPL), cryptocurrency and NFTs, as well as the evolving preferences for credit card rewards as consumers increase their spending.
In this special edition, we cover hot topics in the financial sector – cryptocurrency, Environmental, Social and Governance (ESG) and consumers’ financial readiness to weather through major crises.
Taking a closer look at cryptocurrency, our local market leadrs also weigh in on the action in the category. With rapid regulatory developments and polarizing consumer views, we share our perspectives through an in-market lenses.
We reflect on a year with COVID-19 by looking at the changes in spending behavior from the same time the year before.
We also take a quick look at the state of digital transformation for purchasing financial products in global markets. Further into this topic, we focus our lenses on Vietnam, its journey towards a more cashless society and the learnings that global leaders can tap into to drive innovation.
We cover market insights from our global syndication, the Finance State of Play, in this edition. This provides a snapshot of top short term financial goals, life insurance brand selection drivers, and the readiness towards adopting new technology in 11 markets.
Our feature article, Driving Customer Centric Innovation, highlights the importance of, and recommendations for, keeping the customers at the heart of any innovation strategy.
In addition to an update on the state of consumer confidence, income trends, and expenditure patterns across markets, this edition includes our perspective on the “Consumers of Tomorrow” – the increasingly important younger consumer segment that many financial services providers have not yet started to fully tap into.
We also review loyalty – or disloyalty – in the finance sector and how industry leaders can reconsider the measurement and implications of customer loyalty in the banking.
Understand the state of consumer confidence, trends on disposable and discretionary incomes, and savings and expenditure patterns in 10+ markets globally during the pandemic.
This edition also covers a special feature on the current state of the play in financial services, including key trends that banking, insurance, and payment providers should account for in their market planning.