2021 State of Beauty

$1,575.00

Using the power of NielsenIQ solutions, we can get a better understanding of what is trending in the beauty industry. Knowledge of these trends can help fuel business decisions to grow the category. A few key trends that NielsenIQ is measuring today are omnishopping, click and collect, DIY, and sustainability. Diving into these trends can unlock key insights into the beauty category. Learn more about emerging beauty trends by downloading our report today.

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2021 State of Beauty

Access the report.


  • Report published: January 2022
  • Downloadable pdf report (27 slides)

$2,625

One time payment

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  • Full access to our library of 70+ beauty and personal care reports.

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What people are saying about NIQ Beauty Inner Circle

A trusted solution

“Amid emerging shifts in consumer habits, companies are under pressure to accelerate business growth. It’s effective and now more accessible to use data-gathering technology and insights to drive results thanks to companies like NielsenIQ.

Businesses have access to immense amounts of data, and data-collecting is only going to accelerate. Executives increasingly cite the two biggest challenges for not utilizing information in decision-making as “siloed/difficult to access,” and “teams don’t have the know-how or capacity to extract insights.”

Ashley Miles
Founder and CEO of Franklyn West


Expert category insights

“NielsenIQ has always been my go-to for expert category insights, and the introduction of NIQ Beauty Inner Circle has amplified that. The real-time data, category tracking and lifestyle insights are second to none-  invaluable resources we use to help our client’s innovation and expansion efforts.

I’ve been incredibly impressed with the community-building and networking tools as well. Highly recommend!”

Nikola Cline
Founder and President of Brandettes

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