The blurring lines of beauty


The blurring lines of beauty

With the world of beauty constantly evolving, retailers are increasingly positioning prestige brands next to mass beauty.

The lines of beauty are blurring, and more consumers are shopping across the price spectrum. NielsenIQ measures the whole beauty market and provides an unbiased look at the behaviors of luxury shoppers.

Learn more about this evolution in beauty retailing by downloading our full report (39 slides) today.

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Meet the expert

Anna Mayo 

VP, NielsenIQ Beauty Vertical 

As a Vice President for NielsenIQ’s Beauty Vertical, Anna Mayo is an innovative thought leader within the beauty and personal care retailing space. NielsenIQ’s beauty and personal care insights cover 100 global markets, providing the industry’s most total view into omnichannel consumption and, in turn, empowering the next decade of beauty.

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