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E-Commerce Activation
Understand what consumers are searching for, deliver the right product content, assure product availability, streamline distribution, and optimize actions and promotions.
Optimizing omnichannel performance is essential for your success. We help you enhance your omnichannel and e-commerce strategies with comprehensive activation solutions designed to power every facet of your digital presence.
With NIQ’s E-commerce Activation solutions, you can easily and seamlessly manage and optimize the digital shelf. Understand what consumers are searching for, deliver the right product content to improve discoverability and search optimization, assure product availability and streamline distribution with location-based analytics, track causals while quantifying your most impactful actions, and monitor the impact of retail media investments on market share.
With NIQ digital shelf analytics and a full suite of Product Content and SEO solutions from NIQ Brandbank, you can advance your digital presence and ensure your products stand out in a competitive market.
With our E-Commerce Activation solutions, you can:
1
Drive online growth with digital shelf analytics.
2
Identify the right products, content, places, promotions, and actions to activate.
3
Track performance causals and prioritize the most impactful actions.
Case Study
Find out how L’Oreal partnered with NIQ to drive ecommerce growth through understanding consumer behaviour
Case Study
Foxintelligence has allowed us to truly understand the dynamics of our online market as well as the behaviour of e-shoppers.
Featured Product
NielsenIQ Omnisales
Drive your omnichannel growth strategy with a comprehensive view of sales and share covering both online and offline channels.
Featured Product
Data Impact by NielsenIQ
Master your omnichannel data with real-time e-store data and advanced A.I. algorithms to offer actionable insights and clear strategic guidance for optimized execution across an organization.
NIQ’s Product Finder
Explore our Innovative product offerings to unlock the Full View™