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Analysis

Global online shopping events present huge...

NielsenIQ data shows what impact major global online shopping events have on brands and how they can benefit from these events.

Commentary

Double Days drive consumer goods sales in...

NielsenIQ data shows how double days are a significant driver of e-commerce retail sales in Asia for retailers and manufacturers.

Analysis

The new economic divide

Five new shopper groups have emerged from the COVID-19 pandemic, separated by an economic divide, that will shape consumer demand In 2022.

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Hong Kong female consumers spend over HK$4,000 on skincare and cosmetic products

Hong Kong female consumers spend over HK$4,000 on skincare and cosmetic products

Moving on up

Moving on up

What’s bubbling up in India’s soft drink market?

What’s bubbling up in India’s soft drink market?

Consumer insights for apparel purchasing

Consumer insights for apparel purchasing

What’s at the heart of the Singapore consumer in brands?

Battle of the sparkling wines: Champagne vs. prosecco

Battle of the sparkling wines: Champagne vs. prosecco

The sustainability imperative

The sustainability imperative

The four pillars for achieving sales and execution success

The four pillars for achieving sales and execution success

Sari-sari stores: Maximizing distribution opportunities

Sari-sari stores: Maximizing distribution opportunities

Doing well by doing good

Doing well by doing good