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    Displaying 85 results
    Male hand holding a price scanner up to the barcode on a package at checkout
    Educación
    La guía definitiva sobre precios y promociones

    Los minoristas y fabricantes se encuentran navegando en aguas desconocidas. Estas estrategias de precios y promociones pueden ayudarles a captar el gasto de los consumidores. % %

    07 Julio 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Informe
    Estado mundial de la salud y el bienestar en 2025

    Descubre cómo un mercado de nicho se volvió mainstream. Tendencias, cambios del consumidor y claves para las marcas, según informe de NIQ.

    07 Julio 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Informe
    Informe sobre aranceles: Impacto en las exportaciones y las empresas globales

    Descubra cómo los aranceles y las restricciones comerciales afectan a las importaciones y exportaciones mundiales. Descargue nuestro informe para gestionar los riesgos y aprovechar las oportunidades.

    07 Julio 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Análisis
    Quarter By Numbers – Latinoamérica

    Descarga la presentación con información relevante para fabricantes y retailers del consumo mexicano en 2025.

    06 Junio 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Análisis
    One Version of Truth México

    Descarga la presentación con información relevante para fabricantes y retailers del consumo mexicano en 2025.

    06 Junio 2025
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    Análisis
    La visión completa del consumo en México 2025

    Descarga la presentación con información relevante para fabricantes y retailers del consumo mexicano en 2025.

    06 Junio 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Informe
    Encontrar la armonía en la estantería 

    Descubra el informe 2025 de NielsenIQ sobre armonía en los lineales y cómo optimizar productos y rendimiento con marcas de distribuidor.

    27 Marzo 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Análisis
    Key Takeaways México 2025

    Descarga la presentación Key Takeaways con información relevante para fabricantes y retailers del consumo mexicano en 2025.

    25 Marzo 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Análisis
    Negocios en crecimiento y PyMEs, presten atención: No pierdan de vista las marcas propias

    En 2023, no fueron solo las PYMES las que compitieron con las marcas propias, sino los fabricantes de todos los tamaños, ya que su trayectoria de crecimiento se mantuvo constantemente por encima de ...

    25 Febrero 2025
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Barefoot woman wearing white pants and an orange shirt holding her phone and a coffee in her hands - birds eye view of her seated on a circluar mat
    Informe
    Ganar en el retail: creación de estrategias eficaces de fijación de precios y promociones – Reporte NIQ

    Top retailers utilizan estrategias de precios y promociones basadas en datos para aumentar los ingresos y la fidelidad. Descargue el reporte.

    28 Noviembre 2024
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Análisis
    Las marcas propias crecen más rápido en Latinoamérica vs. Global  

    Las marcas propias en Latinoamérica crecen 14,2% en valor, superando el crecimiento global. ¿Cómo es su desarrollo en los principales países?

    13 Noviembre 2024
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Análisis
    Hogares LGBTQI+ en México gastan un 7% más en higiene y belleza

    Análisis anual "Rainbow Homes" de NielsenIQ sobre el comportamiento de compra de los hogares LGBTQI+ en México.

    25 Junio 2024
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
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