• Lösungen
  • Branchen
  • Partner-Netzwerk
  • Insights
  • Karriere
  • Über uns
  • Sprache wählen 02_Elements/Icons/Chevron/Right

    Wählen Sie Ihre bevorzugte Sprache

    English 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Español 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Deutsch 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Français 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Italiano 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected 普通话 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Português 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Pусский 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected
  • Kontaktieren Sie uns
  • Marktmessung Konsumentenverhalten & Insights Innovation Marke & Medien Analytik & Aktivierung
  • Konsumgüter Beauty & Körperpflege Alkoholische Getränke Verpackung Haustiere Digitaler Handel
  • Finanzdienstleistungen Öffentlicher Sektor Medien Einzelhandel Kleine und mittlere Unternehmen Technische Konsumgüter
Entdecken Sie unsere Erfolgsgeschichten (EN)
  • Werden Sie NIQ-Partner Finden Sie einen Partner
  • Ausgewählte Einblicke
    CMO‑Ausblick Konsumentenleben Konsumausblick Technologie & langlebige Güter
  • Schlüsselthemen
    Künstliche Intelligenz Markenstrategie Konsumentenverhalten Datentechnologie Gesundheit & Wellness
  • Branchentrends Omnichannel / E‑Commerce Preisgestaltung & Promotion Produktinnovation Nachhaltigkeit / ESG
Der IQ Brief Newsletter: Jetzt anmelden
  • Alle offene Stellen
  • Kontaktieren Sie uns
  • Lösungen
  • Branchen
  • Partner-Netzwerk
  • Insights
  • Karriere
  • Über uns
  • Marktmessung Konsumentenverhalten & Insights Innovation Marke & Medien Analytik & Aktivierung
  • Konsumgüter Beauty & Körperpflege Alkoholische Getränke Verpackung Haustiere Digitaler Handel
  • Finanzdienstleistungen Öffentlicher Sektor Medien Einzelhandel Kleine und mittlere Unternehmen Technische Konsumgüter
Entdecken Sie unsere Erfolgsgeschichten (EN)
  • Werden Sie NIQ-Partner Finden Sie einen Partner
  • Ausgewählte Einblicke
    CMO‑Ausblick Konsumentenleben Konsumausblick Technologie & langlebige Güter
  • Schlüsselthemen
    Künstliche Intelligenz Markenstrategie Konsumentenverhalten Datentechnologie Gesundheit & Wellness
  • Branchentrends Omnichannel / E‑Commerce Preisgestaltung & Promotion Produktinnovation Nachhaltigkeit / ESG
Der IQ Brief Newsletter: Jetzt anmelden
  • Alle offene Stellen
  • Kontaktieren Sie uns
  • Login
  • Deutsch 02_Elements/Icons/Chevron/Right
  • Kontaktieren Sie uns
02_Elements/Icons/ArrowLeft

    Wählen Sie Ihre bevorzugte Sprache

    English 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Español 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Deutsch 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Français 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Italiano 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected 普通话 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Português 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected Pусский 02_Elements/Icons/Radio/Active/Unselected 02_Elements/Icons/Radio/Active/Selected

    Wie können wir Ihnen helfen

    Consumer Packaged Goods

    Filter By

    02_Elements/Icons/Filter
    • Regions
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
    • Industrie
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
    • Thema
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
    • Insight categories
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
    • Formats
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
      • 02_Elements/Icons/Checkbox/Active/Selected 02_Elements/Icons/Checkbox/Active/Unselected
    • Zeitraum
    • Sortieren nach

    Displaying 120 results
    Hero-Bild zu Der Wert der Inkrementalität: Das gesamte Sortiment im Blick
    Wissen
    Der Wert der Inkrementalität: Das gesamte Sortiment im Blick
    09 August 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    a young woman shopping at a store
    Wissen
    Kann es sich die FMCG-Industrie leisten, Milliarden durch ineffiziente Regalsortimente zu verlieren?
    09 August 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Hero-Bild zu Drei wichtige Schritte, um Ihr Produkt ins Regal zu bringen
    Wissen
    Drei wichtige Schritte, um Ihr Produkt ins Regal zu bringen
    28 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Consumer Index Juni 2022
    Report
    Consumer Index Juni 2022
    26 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Hero-Bild zu Den Einzelhandelsumsatz anheizen: Wie Conagra Brands die Kategorie Tiefkühlkost bei einem großen Drogeriemarkt um 150 % steigern konnte
    Erfolgsgeschichte
    Den Einzelhandelsumsatz anheizen: Wie Conagra Brands die Kategorie Tiefkühlkost bei einem großen Drogeriemarkt um 150 % steigern konnte
    22 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    A young woman USES a smartphone while shopping in a grocery store
    Wissen
    Trends von ganz oben im Regal
    14 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Man holding credit card shopping for Amazon Prime Day deals on laptop
    Wissen
    Wie lässt sich das Online-Einkaufserlebnis verbessern?
    14 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Hero-Bild zu Social Shopping ist die Zukunft des E-Commerce
    Wissen
    Social Shopping ist die Zukunft des E-Commerce  
    13 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Hero-Bild zu Tauchen Sie in das Wachstum kleiner und mittlerer Unternehmen ein
    Infografik
    Tauchen Sie in das Wachstum kleiner und mittlerer Unternehmen ein
    07 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    Hero-Bild zu Optimierung des Sortiments im Einzelhandel, um trotz der Herausforderungen des Jahres 2022 zu wachsen
    Wissen
    Optimierung des Sortiments im Einzelhandel, um trotz der Herausforderungen des Jahres 2022 zu wachsen
    06 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    ecommerce
    Infografik
    Online-Einkaufsveranstaltungen – ein Wendepunkt
    01 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    an asian woman standing in a square during a Global online shopping event
    Analyse
    Globale Online-Shopping-Events bieten große Chancen für Marken
    01 Juli 2022
    02_Elements/Icons/ArrowRight 02_Elements/Icons/ArrowRight
    • «
    • 1
    • …
    • 6
    • 7
    • 8
    • …
    • 10
    • »
    Insights
    • Der IQ Brief Newsletter: Jetzt anmelden Featured Insights CMO Outlook Leben des Verbrauchers Consumer Outlook State of Tech & Durables Key Topics
      Künstliche Intelligenz Brand Strategy Verbraucherverhalten Data Technology Gesundheit & Wellness Industry Trends Omnichannel/E-commerce Preisgestaltung & Werbung Produktinnovation Sustainability/ESG
    Lösungen
    • Marktanalyse Insights zu Verbrauchern und ihrem Verhalten Innovation Marke & Medien Analytics & Activation Product Finder
    Partner-Netzwerk
    • Werden Sie NIQ-Partner Finden Sie einen Partner
    Branchen
    • Konsumgüter Beauty & Körperpflege
    • Alkoholische Getränke Verpackung Haustiere Finanzdienstleistungen
    • Medien Öffentlicher Sektor Einzelhandel Kleine und mittlere Unternehmen Technische Konsumgüter Entdecken Sie unsere Erfolgsgeschichten (EN)
    Über uns
    • Kontaktieren Sie uns
    Karriere
    • Alle offene Stellen
    • Geschäftsbedingungen
    • Datenschutz
    • Ihre Datenschutzrechte
    • Cookie-Richtlinie
    • Your Cookie Choices
    • NIQ in your country
    • Responsible Disclosure
    • Linkedin
    • Facebook
    • Instagram
    • YouTube

    © 2026 Nielsen Consumer LLC. All Rights Reserved.

    • Linkedin
    • Facebook
    • Instagram
    • YouTube
    • Geschäftsbedingungen
    • Datenschutz
    • Ihre Datenschutzrechte
    • Cookie-Richtlinie
    • Your Cookie Choices
    • NIQ in your country
    • Responsible Disclosure

    © 2026 Nielsen Consumer LLC. All Rights Reserved.

    Diese Seite existiert nicht auf [x]. Bleiben Sie auf der Seite, auf der Sie sich gerade befinden, oder gehen Sie auf die [x] Homepage.

    Zur Startseite