Join NielsenIQ for the first session in the BASES Masterclass webinar series. The session will share best practices for innovators, from how to pricenewproducts andgeneratenewopportunitiesforestablishedbrands, to innovation-basedportfoliooptimization.
Watch on demand
Watch the session recording to learn more about:
How to set optimal pricing for new products
Best practices for optimizing price pack architecture for established brands
Tips for launching new products that drive portfolio growth