NIQ University Program

NIQ’s vision is to contribute to a better and more equal CPG industry by partnering with universities, CPG manufacturers, and retailers to develop a new generation of diverse data analytics, insights, and business intelligence leaders.

Join the #1 global data and measurement company to kickstart your career and make your ambitious ideas a reality.

Application Deadline: May 17th

Program overview
Program overview

Introducing the NIQ University

Have you ever walked down an aisle in your local grocery store and wondered why your favorite food product moved? When you’re in a store, what catches your eye and motivates you to buy a certain product? The NIQ University Program is a data analytics training program that allows students to explore just that by analyzing the latest consumer trends for consumer-packaged goods (CPG) manufacturers and retailers that we all know and love. NIQ University Program Scholars work to solve a real marketing challenge for a major brand using syndicated data. Program Scholars also receive a stipend (exclusions apply), mentoring, professional development and direct access to internships or full-time career opportunities in the data analytics, CPG and retail industries.

Across Spring and Fall 2022-cohort graduates of the NIQ University (NIQU) Program have worked with major CPG brands such as:

Bacardi logo
Campbell's Logo
Coca-Cola logo
Kimberly-Clark logo
Johnson & Johnson logo
MoetHennessy logo
Mondelez International logo
P&G logo
Pernod Ricard logo
L'Oreal logo
Tyson logo
Register to join an info session! 
Register to join an info session! 
Eligibility & commitment
Eligibility & commitment

Who should apply?

Interested applicants from United States or Canada who meet the commitment and qualifications outlined below are encouraged to apply and become a part of this unique and dynamic learning experience.

Commitment

Students accepted into the program will be required to attend a virtual kickoff summit at the beginning of the program and a virtual graduation ceremony at the end of the program. Specific dates and times will be outlined at a later date. Please note that the NIQ University Program may make optional, in-person engagements available to Program Scholars throughout the duration of the program. Any travel outside of the university campus will be organized by NIQ.

Students accepted into the program must commit 1.5 hours per week for the duration of the 12-week program, which includes attendance at weekly training sessions and participation in a team case study (marketing challenge). All sessions will be conducted via Zoom. Program Scholars are also expected to commit time outside of the program sessions to work with their team members on the case study project.

Testimonials
Testimonials

What Program Scholars like about the NIQ University Program 

 “Throughout my time at the NIQ University Program, I have been able to gain client management, analytical knowledge, and confidence in myself from fantastic role models showcasing the amazing culture of the NIQ community.

Veronica Sandoval, Fall 2022 NielsenIQ University Program Scholar, New York University


Shaina Louis

“Beyond the analytical and presentation skills, I learned what it meant to be a professional and the importance of nurturing professional relationships. Now that I work as a NExT analyst at NIQ, I fully realize how invaluable this lesson is and I’m grateful to NIQU for their commitment to developing career-ready young professionals”

Shaina Louis, Spring 2022 NIQ University Program Scholar, City College of New York


John King

“The NIQ University Program provided me with matchless knowledge of how to use data to discover trends and answer business questions with actionable insights.”

John King, Spring 2022 NIQ University Program Scholar, Pennsylvania State University,

Additional information
Additional information

Press Release

NIQ University ready to develop
diverse talent pipeline for CPG and retail industries.

17th November, 2021

Click here to read about some of NIQ’s Fortune 500 client partners in the NIQ University Program. 

Questions?
Questions?