Know your
consumers and shoppers
Make shopper-centric decisions with a complete picture of consumer habits and trends.
Refine your
assortment
Identify and implement a product mix that meets the needs of your diverse market.
Perfect your
channels
Leverage granular, flexible models to expand the availability of your products.
Optimize your
performance
Strengthen the efficiency of your products and services to elevate your results.
Amplify your
data
Streamline the way you share information across systems to drive successful collaborations.
Big data for small business
NielsenIQ’s Byzzer brings small businesses and emerging brand leaders the market intelligence you need, when you need it, for less.
Big data for small business
Round out your CPG business with Connect Express Go. This easy-to-use app connects the entire organization, from category management to sales. It enables you to analyze and visualize data so that you can identify what to do to sell more – without big budgets or teams of analysts.