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The world’s leading
consumer intelligence company
We deliver the Full View™
The world’s most complete and clear understanding of consumer buying behavior that reveals new pathways to growth.
By pairing the most robust and granular shopper data with AI-powered, predictive analytics solutions…
Learn About Our Solutions
NIQ shows clients
what’s happening,
why it’s happening,
and what they should do next.
We defined the concept of market share a century ago…
… and we’ve led the consumer intelligence industry ever since.
Hover over the years to see how we’ve done it!
See why companies like Walmart, Kenvue, and Coca-Cola have trusted NIQ to deliver unparalleled, global customer insights for the last 100 years.
Our diverse team is united by shared principles
Client-Obsessed
Put clients’ success at the center of strategy and decision-making.
Driven to Win
Be passionate about being the best at what we do.
Accountable for Results
Own, solve, and deliver as one team.
Committed to Integrity
Create a culture that makes you proud.
Work with us
We envision a future where any question about consumer shopping can be answered at the click of a button. Join us in showing the world what consumers want!