Four wants in every shopping experience
A holistic omnichannel strategy that meets the modern consumer’s shopping experience expectations and builds customer loyalty requires four key components.Read more
Consumer behavior in the Covid recovery:...
How do the different mindsets about the COVID-19 recovery impact consumer behavior? Brands and retailers are finding polarized responses.Read more
Winning online searches or missing millions?
Product attributes are driving CPG search behavior and changing who wins the purchase as a result. See what shoppers are searching for and what searches are going unfulfilled.Read more