Archives

Webinar

Client Academy Episode 3: The Myth of the ...

Join us for a webinar on the six forces reshaping shopper strategy across Europe as we examine where each is having the greatest impact

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Report

BevAl Omnichannel Path to Purchase

Explore NIQ insights on how BevAl shoppers move across Retail, Online and On-Premise as AI reshapes buying.

Analysis

Health & Wellness in 2026

Explore health and wellness consumer trends around ingredient transparency, functional nutrition, personalization, GLP-1s, AI, and wearables

Success Story

Dreame: From Product Innovation to Global ...

How Dreame used NIQ's unified market intelligence to achieve 122% overseas revenue share growth and scale across 16 global SDA categories.

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Report

The Commerce Revolution: East Meets West

Explore consumer insights, buying behavior, and demand signals shaping global commerce across East and West retail markets.

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Featured

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Analysis

European retail in 2024 and 2025

Artificial Intelligence

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Analysis

How Brands Can Measure Incrementality and Prove Retail Media Impact

Analysis

How AI in Personalized Shopping Is Transforming the Way Consumers Discover Products

Education

GDSN Reimagined: From Compliance to AI-Ready Commerce

Webinar

Silver Economy – Webinar on-demand Italia

Analysis

The AI Beauty Advisor Era Has Arrived: Is Your Product Content Ready?

Brand Strategy

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Report

The Invisible Shopper: What Retail Data Isn’t Telling You

Analysis

How AI in Personalized Shopping Is Transforming the Way Consumers Discover Products

Infographic

NIQ Perspective: How BEMT Could Transform Sunscreen Growth and Daily Use

Webinar

Del Ad al Shop: La realidad del impacto de Media

Consumer Behavior

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Webinar

Client Academy Episode 3: The Myth of the Average European Shopper

Analysis

The On-Premise Consumer: Global Perspectives from REACH 2026

Report

Unlocking Australia’s Ready-to-Drink Category

Analysis

Consumer Snacking Trends Across Southeast Asia and Hong Kong

Analysis

Finding New Pathways to Growth in New Zealand

Data Technology

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Infographic

Map of the Month: Retail Turnover, Europe 2025

Infographic

Map of the Month: NIQ Retail Purchasing Power, Europe 2025

Events , Webinar

Webinar: From Data to Decisions: Mapping Consumer Potential Worldwide

Success Story

Dreame: From Product Innovation to Global Market Leadership

Education

The Ultimate Guide to Merchandising & Assortment

Learn how assortment optimization and merchandising analytics help brands win shelf space. Download the complete guide to improve category performance.

Health & Wellness

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Analysis

Health & Wellness in 2026: Winning the self-directed, results-driven consumer

Analysis

Trust Is the New Price of Entry in the Wellness Economy

Report

Unlocking Growth in Wearable Tech

Webinar

Webinar: A Perspective on Wellness

Report

Wellness is no longer a category. It is the architecture of modern living

Industry Trends

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Analysis

The On-Premise Consumer: Global Perspectives from REACH 2026

Analysis

The New Premium Playbook: How Tech & Durables Brands Can Earn, Scale and Sustain Value Growth

Infographic

NIQ Perspective: Women’s Wellness Consumer Trends and Retail Growth Strategy

Report

Content That Converts: The Beauty Edition

Omnichannel/E-commerce

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Success Story

How Haleon Romania Transformed E-Commerce Visibility Into Actionable Growth

Analysis

Amazon’s Third-Party Marketplace: Why the Model Behind the Buy Box Matters for CPG

Infographic

NIQ Perspective: Women’s Wellness Consumer Trends and Retail Growth Strategy

Education

Amazon 3P: The Missing Piece of eCommerce Measurement

Analysis

How Brands Can Measure Incrementality and Prove Retail Media Impact

Pricing & Promotion

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Webinar

Revenue Growth Management – Webinar on-demand Italia

Webinar

Turn Pricing Volatility into Growth Advantage

Webinar

Beyond Survival: Navigating Continuous Disruption with Smarter RGM

Report

Finding Stability in an Unstable Environment

Product Innovation

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Webinar

Unlocking the Next Growth Frontier: AI‑Powered Innovation System

Education

Renovation works best before it’s needed

Commentary

Where product renovation fits in the growth equation

Webinar

5 Years Of Innovation Vitality Assessments

Analysis

Why Sales Forecasting Matters More Than Ever In Innovation Planning

Male hand holding a price scanner up to the barcode on a package at checkout

Education

The Ultimate Guide to Pricing & Promotion

Retailers and manufacturers are navigating uncharted waters. These pricing and promotion strategies can help them capture consumer spending.

Sustainability/ESG

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Success Story

How Ocean’s Halo Used NIQ Data to Drive Innovation and Growth

Education

Infographic

Sustainability in Inflationary Times: What Shoppers Expect Now

Report

Green Gauge® Consumer Study

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Keep up with our latest data and insights on consumer behavior, category performance, innovation, manufacturing, and more by signing up for The IQ Brief . This twice-monthly roundup of our latest intelligence will keep you briefed on the topics that matter most to your business—and help you tackle tomorrow’s challenges, today.

Archives: Insights

Client Academy Episode 3: The Myth of the ...

BevAl Omnichannel Path to Purchase

Health & Wellness in 2026

Dreame: From Product Innovation to Global ...

The Commerce Revolution: East Meets West

Featured

Artificial Intelligence

Brand Strategy

Consumer Behavior

Data Technology

Health & Wellness

Industry Trends

Omnichannel/E-commerce

Pricing & Promotion

Product Innovation

Sustainability/ESG