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Pricing & Promotion

Displaying 15 results
FMCG Growth Poised for Recovery this Ramadan
Article
FMCG Growth Poised for Recovery this Ramadan
11 April 2021
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Pet retailer collaboration: How to develop pricing and promotional strategies that win
Education
Pet retailer collaboration: How to develop pricing and promotional strategies that win
05 April 2021
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Plant the seeds of future growth: Stop reacting, start planning for revenue management
Education
Plant the seeds of future growth: Stop reacting, start planning for revenue management
02 April 2021
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Consumers are looking for value, but it’s not a race to the bottom
Analysis
Consumers are looking for value, but it’s not a race to the bottom
23 March 2021
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Promotions in a pandemic: Holiday focus on health, safety offers creative opportunities
Education
Promotions in a pandemic: Holiday focus on health, safety offers creative opportunities
23 February 2021
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Unlocking consumption: Four consumer groups driving spend
Analysis
Unlocking consumption: Four consumer groups driving spend
22 February 2021
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Home for the holidays: in-home consumption will drive FMCG sales this Lunar New Year
Analysis
Home for the holidays: in-home consumption will drive FMCG sales this Lunar New Year
03 February 2021
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How to develop pricing and promotional strategies that win
Education
How to develop pricing and promotional strategies that win
04 January 2021
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A guide to winning in store in 2021
Analysis
A guide to winning in store in 2021
16 December 2020
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How CPG marketers can adapt amid digital disruption
Analysis
How CPG marketers can adapt amid digital disruption
14 December 2020
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Three essential steps to getting your product on the shelf
Education
Three essential steps to getting your product on the shelf
08 September 2020
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How agile is your CPG company?
Education
How agile is your CPG company?
11 June 2020
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© 2021 Nielsen Consumer LLC. All Rights Reserved.