April 2024
This monthly On-Premise Consumer Pulse report is intended to capture consumers consumption patterns and how they fluctuate in the transition period from March 2024 to April 2024 in Germany.
This study looks into their On Premise behaviour over the past month and tests visit intention for the month ahead.
For this April 2024 issue, we surveyed 1007 consumers (aged 18+) between the 19th April – 2nd May 2024. These consumers were situated across all German regions and must typically visit On Premise venues at least once within a 3-month period.
This report touches upon hot topics including changes in beverage trendiness from 2023 to 2024, changes in seasonal consumption as well as the Paris Olympics.
Download the free report now.
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