NIQ Design Impact Award

100% of buyers are exposed to your product packaging. Brands that deliver innovative and creative packaging enhance the shopper journey and positively reinforce the manufacturer brand.

The global award recognizes and celebrates best-in-class package redesigns that yielded significant business impact. 

Elevate your pack with NIQ Design solutions

Pre-design

Pack audit

How is our current packaging performing today? What visual assets do we own?

Design

Pack screening

Which design direction best fits our objectives? How can we improve it?

Pre-launch

Pack validation

Is our packaging ready for market? Any refinements before launch?

Previous winners

Congratulations to the previous NIQ Design Impact Award winners!

These package redesigns from around the world yielded significant returns for their brands, and we’re excited to showcase them here.

In the news

NielsenIQ Press Release

Business Wire

Financial Post

Want to learn more?

Packaging design delivers significant ROI when executed effectively, but only 1 out of 10 redesigns make a meaningful difference.