How AI and Polarized Wallets Are Redefining Retail Loyalty
Heading into 2027, consumers are recalibrating For the past few years, most forecasting has rested on a single…
Dive into our rich collection of insights on Consumer Behavior, where we explore the factors influencing consumer decisions and trends. Understanding consumer behavior is essential for developing effective marketing strategies and creating products that resonate with your target audience. Our expert analyses, case studies, and thought leadership articles provide a deep understanding of consumer preferences and behaviors, helping you stay ahead in a dynamic market. Discover the psychological, social, and cultural factors that drive consumer choices, and learn how to leverage data analytics to gain actionable insights. Stay updated on emerging trends such as the shift towards sustainable consumption and the impact of digital transformation on consumer behavior.
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Heading into 2027, consumers are recalibrating For the past few years, most forecasting has rested on a single…
ContentIced coffee’s demographics A treat mindset Innovate to succeed The power of branding ContentIced coffee’s demographics A treat mindset Innovate to succeed The power of…
Explore more reports in the British Out-Of-Home Food Insights Series:
Beer and cider outperform as consumers seek value Average sales in managed venues in the week to Saturday…
The US On-Premise enters the busiest stretch of the year on a stable footing. Sales are holding level…
Europe Edition 2026/2027: Navigate Europe’s markets with the latest purchasing power and digital maps Learn how updated geodata…
Graeme Loudon, NIQ Global On-Premise Insights Leader, discusses how bartender engagement and advocacy are key to unlocking success…
Patchy weather and cautious spending limit late-month trading After decent growth in the first fortnight of the month,…
Operators and suppliers have opportunities to sell cocktails across a wider range of occasions than ever – but…
GO Technology Report October 2026 A new report reveals that 19% of all consumers are already using AI…
Understanding the strengths behind consumer favourites Exclusive new research from NIQ unveils the top-performing brands in Britain’s competitive…
The new age of selection REACH reveals the scale of the challenges facing operators and suppliers in 2026.…