Global Pet Expo 2025

Welcome Global Pet Exhibitors and Guests

Visit us at Booth #5675

March 26-28 | Orlando, FL

Get the Full View of the Pet Industry with NIQ

Grow your “paw-print” with NIQ solutions that provide the Full View of the pet industry market and consumer insights at a price that fits your needs.

Whether you are new to the rapidly growing pet industry or a seasoned veteran, NIQ offers a wide range of solutions that can help you:


Increase ROI


Win over more retailers


Optimize pricing and promotions


Drive product innovation


Strengthen shopper loyalty

Even better, NIQ’s flexible pricing model is designed for both emerging and established brands looking to accelerate growth without eating up their budget.

NIQ Speaking Sessions at Global Pet

Wednesday, March 26th | 11:00am – 11:45am

11:00 | Unlock insights with the Full View™ of the pet market

Explore the latest data, trends, and consumer insights in the pet industry. Gain valuable knowledge on pet parent behaviors, market dynamics, and product performance within the retail landscape. This comprehensive view covers everything from food and treats to consumables, hardlines, and supplies. 


Meet the Experts

Sam Smith

Associate Client Director
Client Success, NIQ

Sam has been with NielsenIQ for 8 years, supporting CPG manufacturers across a wide variety of industries with a main focus on Pet. He utilizes data from Scan, Panel, and Omni to provide comprehensive analysis and build industry leading thought leadership. Previously a Vet major before going to Business school, the Pet world has always been a passion for him. Sam holds both MBAs in Brand Management & Pricing, as well as a BSBA in Marketing & Game Theory Economics. Sam and his wife enjoy their days spoiling their Golden, Poppy, and Tabby, Momma.

Hannah Polk

Associate Sales Director
Product Insights, NIQ

Hannah Polk is an Associate Sales Director on the NIQ Product Insight team, bringing a unique blend of expertise in health and wellness, along with a background as a registered dietitian. With a passion for promoting well-being—not only for people but also for their pets—Hannah has built her career around helping brands understand and connect with consumers in meaningful ways. Having been with NielsenIQ for four years, Hannah initially worked closely with retail partners, and now focuses on the manufacturer side, specializing in both pet and beauty sectors. Her experience spans across a variety of client needs, where she combines her industry insights with a deep understanding of health and wellness trends to drive actionable strategies for growth.

Emerging Pet Brands, Try Byzzer for Free!

Emerging and growth grocery brands can try out Byzzer powered by NIQ for free. Start revealing your pathway to growth using our FREE DATA with no commitment needed. 

Signing up gets you access to 3 free reports and a weekly alert, including: 

Pet Industry Insights