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Education

We Bring Convenience to Convenience 

Announcing our new Food and Beverage Services Offering for Convenience Stores

Education

We Bring Convenience to Convenience 

Announcing our new Food and Beverage Services Offering for Convenience Stores


  • Channel Expansion: Expanded our coverage to deliver the most complete, comprehensive view of convenience.
  • Product Coverage: Comprehensive food and beverage service coverage, offering POS data that provides a true market read delivered in the industry-standard hierarchy.
  • Market Granularity: Delivering critical market granularity through state lines and more localized markets.

NIQ delivers point-of-sale and consumer data you need to win in convenience! Our new coverage will help both retailers and manufacturers collaborate more effectively and improve customer satisfaction.

The convenience store industry is undergoing high growth. Prepared foods was the #1 in-store category in 2023, eclipsing cigarettes for the first time. Capturing point-of-sale data for a true market read, NIQ convenience category coverage is delivered in the industry-standard hierarchy, in partnership with NACS.

We know convenience

In-Store Sales Growth

327.6B
in 2023 in-store sales, up 6.4% from $302.8B in 2023

Store Count Growth

152, 396
stores up 1.4% YoY
Increase +2,222 stores

Channel Shifting

~$3.6B
Shifting loss relative to other key NIQ channels. Majority shifted to grocery & club channels.

In-Store Traffic Growth

10%
of in-store sales are driven by food service, prepared foods was the #1 category in 2023.

Want to learn more?

Watch the full video

Read the C-store channel brief

Why NIQ?

  • Strategic partner and chosen provider for NACS
  • Key global retailer and brand relationships
  • Leading retailer-first solutions
  • Though leadership and industry insights