Unifying B2B and B2C content for GDSN and beyond


Unifying B2B and B2C content for GDSN and beyond

Grocery retail is a highly complex, omnichannel and fast-moving industry. The need for compelling and quality product content, streamlined processes and transparency has never been greater. But it is increasingly difficult for brands and retailers to keep it aligned and consistent because of emerging challenges. 

Your GDSN guide

A guide for brands to win on the digital shelf in the Benelux. 

In this e-book, we’ll share some of the most valuable information our Global Data Synchronization Network (GDSN) experts have compiled from years of observing the market’s challenges. 

You will also gain insights into the industry’s most pressing challenges and the solutions available to overcome them. 

In this e-book, we’ll look at: 

  • What the GDSN is, and why it is important 
  • The challenges faced due to the systems and the data models in use 
  • The solutions available for you to win the hearts and minds of shoppers

A man’s wristwatch beside a laptop, indicating a product launch on time

One solution for all your digital content needs

Understanding the current challenges and choosing the solution that suits your need are two important steps to win on the digital shelf.  

NielsenIQ Brandbank is committed to being your one-stop-shop content solution provider, providing you with best-in-class and GS1 Certified digital product content, and one solutionfor all your omnichannel product content needs.