CGA by NIQ’s global trends have highlighted some big changes in consumer behaviour and the impact of these trends on category performance. Our REACH survey provides this data at a local market level and is packed with insights to support your sales, marketing & category strategy
‘Driving local market beverage success’ is a new market report underpinned by CGA’s REACH study, providing actionable insights on consumer trends, local nuances and category trends, social media influence and consumers’ changing path to purchase.
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