No matter your brand size, you deserve the Full View™

You shouldn’t need a team of data miners or an unlimited budget to understand consumer behavior. NIQ’s Byzzer™ delivers small businesses and emerging brands the most complete and clear understanding of consumer behavior so you can see the pathway to growth at a price that fits your budget.

Uncover a Clearer Path to Growth with Byzzer™ by NIQ:

Full Market Coverage
Comprehensive POS & Shopper Data
Flexible Data to Suit Your Needs
Solutions for Every Stage of Growth

Get Market Clarity, Fast

Grow market share across retailers like Whole Foods, Amazon, Target, Sally Beauty, Pet Supplies Plus, online, independent retailers, and more. From ad hoc reports to a Byzzer™ platform subscription, our team will help you access the most comprehensive and up-to-date retail and consumer data on the market —without breaking the bank.

Now available: 2024 Consumer Outlook

Consumers have been tested in more ways than one over the past year. Pockets of growth have emerged as consumers pivot spending behaviors to survive and thrive.

NIQ’s Consumer Outlook 2024 summarizes this year’s top consumer trends and strategic insights to help your organization succeed.

Naturally Network’s Minority-Owned Fellowship, powered by NIQ, is a program built to support the success of racially and ethnically underrepresented business CPG founders.


Naturally Network’s Minority-Owned Fellowship is a 12-week program built to support and advocate for racially and ethnically underrepresented, early-stage founders in the natural and organic CPG industry. The program brings together resources, tools, and community, facilitating access to opportunities and success for Fellows in the program.

“The fellowship helps foster diversity and empower minority-owned businesses to reach long-term success. We are proud to serve as the main sponsor of the national Minority-Owned Fellowship and support diversity in the CPG industry.”

– Kymberly Graham, VP, Head of Commercial DEI, NIQ

Meet the 2024 Fellows!

Let’s Grow, Together

Businesses at different stages have diverse needs. Whether you’re looking to nail your next retailer pitch, are expanding distribution, or need to defend your turf, we have the data and tools you need to succeed. From personalized subscriptions to ad hoc reporting, you can get the data you need without spending your entire budget.

Get Free 1:1 Help

Want help jumpstarting your next stage of growth?

Schedule a free consultation today to learn more about driving your brand’s growth with data– and how to get the most out of your free subscription.