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No matter your brand size, you deserve the Full View™
You shouldn’t need a team of data miners or an unlimited budget to understand consumer behavior. NIQ’s Byzzer™ delivers small businesses and emerging brands the most complete and clear understanding of consumer behavior so you can see the pathway to growth at a price that fits your budget.
Uncover a Clearer Path to Growth with Byzzer™ by NIQ:
Full Market Coverage
Comprehensive POS & Shopper Data
Flexible Data to Suit Your Needs
Solutions for Every Stage of Growth
Unlock the Power of Data
For 100 years, NIQ has been the leader in data. It’s not just our expertise, it’s our passion. We believe data is the heartbeat of informed decisions, and we’re here to share that love with you. See what truly matters to your business and make smarter decisions with NIQ data on your side.
The NIQ Difference
NIQ is a global leader in retail data solutions and has the most comprehensive and up-to-date retail and shopper panel data on the market. The data used by Fortune 500 brands can now be used by small or emerging brands to grow market share thanks to the Byzzer™ platform.
Act confidently with the most complete and clear view of the market trusted by 1,000s of brands
Don’t Just Take
Our Word for It
A large community of retailers and manufacturers like you use Byzzer™ NIQ data to gain market clarity and grow their brands. With access to comprehensive reporting, in-person events, and consultations, there’s something for everyone. Explore some of the success stories of our valued customers.
Naturally Network’s Minority-Owned Fellowship, powered by NIQ, is a program built to support the success of racially and ethnically underrepresented business CPG founders.
Naturally Network’s Minority-Owned Fellowship is a 12-week program built to support and advocate for racially and ethnically underrepresented, early-stage founders in the natural and organic CPG industry. The program brings together resources, tools, and community, facilitating access to opportunities and success for Fellows in the program.
“The fellowship helps foster diversity and empower minority-owned businesses to reach long-term success. We are proud to serve as the main sponsor of the national Minority-Owned Fellowship and support diversity in the CPG industry.”
– Kymberly Graham, VP, Head of Commercial DEI, NIQ
Meet the 2024 Fellows!
Let’s Grow, Together
Businesses at different stages have diverse needs. Whether you’re looking to nail your next retailer pitch, are expanding distribution, or need to defend your turf, we have the data and tools you need to succeed. From personalized subscriptions to ad hoc reporting, you can get the data you need without spending your entire budget.
Get Free 1:1 Help
Want help jumpstarting your next stage of growth?
Schedule a free consultation today to learn more about driving your brand’s growth with data– and how to get the most out of your free subscription.