Breaking Boundaries: Redefining the 50+ Consumer
Preview report
Access Breaking Boundaries: Redefining the 50+ Consumer, a preview report from GfK Consumer Life, to understand the lifestyles of consumers age 50+ around the world.
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Consumer Outlook 2024
GfK Consumer Life is returning to explore what consumers feel, think, need, and ultimately expect from brands today.
GfK Consumer Life
Understand all aspects of people’s lives. Not just the what, but the why, the why now, and what to do next.