NIQ Operating Entities

NIQ Data Controllers and Processors

This page identifies the NIQ operating companies (including subsidiaries, affiliates and joint ventures) that work together to provide NIQ’s services around the world. In the language of privacy laws, all of these companies may be “data controllers” or “data processors” depending on the specific activities they perform. For instance, where a NIQ company enters into a panelist agreement with an individual, it acts as a data controller. But where data collected by one NIQ company is stored in a data center owned by a different NIQ company, that second company acts as a data processor. Regardless of which role a company is playing at any time, all NIQ companies must follow our global privacy and information security policies, to ensure that we are consistent in how we protect data, and to comply with privacy requirements around the world. 

With NIQ and GfK combination, GfK Group companies became part of NIQ Operating Entities. To learn legal entities of the GfK Group that may be your “data controllers” or “data processors,” please refer here. 

To contact any of the entities listed below (or submit privacy questions or concerns), you can write to:

Privacy questions can also be submitted by email to: connect.privacy@smb.nielseniq.com

Subsidiaries/Joint Ventures