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Press Releases

MRI-Simmons, EthniFacts leverage cross-cultural attitudes for richer targeting

Press Releases

MRI-Simmons, EthniFacts leverage cross-cultural attitudes for richer targeting



New tool reveals untapped audiences for cross-cultural marketing

MRI-Simmons, the leading provider of insights on the American consumer, and EthniFacts, a leader in cultural profiling, today announced the launch of Cultural Suite, a powerful tool that allows marketers to reveal expanded target groups for culture-based marketing to all consumers.

 

Click here to learn more on the MRI-Simmons website.