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Stay ahead with fact-based demand forecasting solutions

With GfK Supply Chain & Industry Market Analytics (SIMA), manufacturers and component suppliers can understand and anticipate future trends and sales patterns, and win in the TCG market with product and portfolio excellence.

Products / Supply Chain and Industry Market Analytics

Products

By providing fact-based views around future sales, SIMA enables component suppliers to:

  • Optimize production planning and inventory management processes
  • Make informed decisions around technology and product development
  • React to market changes in advance and drive strategic innovation
  • Minimize future risks and costs and maximize opportunities
  • Futureproof your business and outstrip the competition

Combining statistical forecasting with expert analysis and market evaluation

GfK SIMA’s three-step solution provides a unique demand forecasting service to the TCG industry. You will arm your company with the data you need to anticipate developments in the technology device marketplace and make accurate business decisions. What’s more, you will benefit from one-to-one support from your dedicated GfK SIMA expert.

Step 1: Forecast

GfK SIMA experts carry out powerful in-depth analysis of sell-out data from GfK’s Point of Sales (POS) panel

Step 2: Analyze

Research is combined with product lifecycle trends, market evaluation & external data points to provide a rationale

Step 3: Support

Regular conferences and briefing meetings, plus update calls and phone/email contact with your dedicated SIMA associate

GfK SIMA is available for:

SIMA supported devices

Customized services tailored to your requirements

GfK SIMA is available by monthly or quarterly subscription. Your package will consist of your selected components and the scope of categories and regions for which you require data. All services include a Base Package plus your choice of Add-ons, as shown below*.

* TWS and Wearable forecasting service starts from 2022. Please check the availability of Add-ons for these categories with your SIMA consultant, as we are in the process of adding the add-ons listed in the table. Additional add-ons currently available may differ from the table.