Join NIQ University’s 12-week data insights program
Have you ever walked down the aisle of your local grocery store and wondered why your favorite product moved to a different shelf? Are you curious to understand what grabs the attention of shoppers? Apply for NIQ University, a data insights training program designed to give students like you the opportunity to analyze the latest shopper trends. Uncover what makes the world’s largest consumer packaged goods (CPG) and retailers successful and jumpstart your career.

Real-world impact
Learn industry best practices on how to solve marketing challenges for majore brands.

Certificate of training
Showcase your commitment to your development and your interest in the CPG industry as you navigate next steps in your career.

Career Prep
Eligible junior and senior program participants are invited to a resume review hosted by industry managers and HR associates.

Stipend opportunity
Earn as you learn! Receive a stipend of up to $400 upon completion of the program.

Case study competition
Collaborate with a team to answer real-world business questions and present your findings to industry leaders.

Coaching and networking
Receive guidance and support from a dedicated NIQ coach throughout the program. Enjoy exclusive networking opportunities with peers and industry leaders.











More information coming soon
Thank you for stopping by. We’re currently preparing for our next cohort. Please check back soon for updates on the schedule. We can’t wait to see you!

“Throughout my time at the NIQ University Program, I have been able to gain client management, analytical knowledge, and confidence in myself from fantastic role models showcasing the amazing culture of the NIQ community.
Veronica Sandoval, Fall 2022 NielsenIQ University Program Scholar, New York University

“Beyond the analytical and presentation skills, I learned what it meant to be a professional and the importance of nurturing professional relationships. Now that I work as a NExT analyst at NIQ, I fully realize how invaluable this lesson is and I’m grateful to NIQU for their commitment to developing career-ready young professionals”
Shaina Louis, Spring 2022 NIQ University Program Scholar, City College of New York

“My favorite part of the program was working with my team. We all came from different cultural backgrounds and had such unique ideas and different perspectives that all came together to form a well-rounded recommendation for my client and we had a lot of fun in the process of doing so as well”
Isabella de Oteiza, Fall 2023 NIQ University Program Scholar, Tulane University
Congratulations to the winners of
the 2024 business case competition

Diksha
Rutgers University

Elisha
DePaul University

Eren
Rutgers University

Fernanda
University of Illinois Chicago

Julisa
DePaul University

Minh
University of Illinois Chicago

Ryan
University of Illinois Chicago

Tasleem
DePaul University

William
Rutgers University
Email us at University.Relations@smb.nielseniq.com