2024 NIQ GfK Taiwan Intelligence Summit
Navigating the future: Innovating intelligence
Focus on Asia and Taiwan
In recent years, the global retail landscape has undergone significant transformations driven by digitalization, pandemic challenges, and rising prices, leading to notable shifts in consumer attitudes and buying behaviors. The Taiwanese market has been no exception.
During the 2024 NIQ GfK Intelligence Summit, our presenters thoroughly analyzed the growth trends of the FMCG (Fast-Moving Consumer Goods) and 3C (Computer, Communication, and Consumer Electronics) industries in Asia, with a special focus on Taiwan. This analysis will help you stay ahead of market demands and identify rapidly growing product categories.
Unlock the future of retail with NIQ GfK
At this exclusive event, attendees gained deep insights into the evolving global retail market, helping them stay ahead of industry trends and adapt to the dynamic changes in consumer behavior.
Attendees also discovered how to harness digital intelligence and other cutting-edge tools to more accurately respond to market demands.
They also explored strategies for transforming new products into growth engines and identified the most effective channels to elevate their business. The summit featured valuable insights through concrete case studies and successful market strategies, offering attendees a robust framework for driving future growth.
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Featured Speakers
Prof. Dr. Hsi-Peng Lu
Distinguished Professor
National Taiwan University of Science & Technology
Spencer Hung
Managing Director
NIQ Taiwan & Hong Kong
Daniel Lee
Customer Success Director, A&I Lead of Taiwan
NIQ
Thomas Pun
Senior Director of BASES, North Asia
NIQ
Gloriana Tang
Analytics Lead of Taiwan
NIQ
Celia Chen
Supervisor, China News Section, News Department
TVBS