Vietnamese consumers are a highly engaged audience to the On Premise, and consumers are keen to increase their visits further in 2023 – driven by treat and trial, according to new research from CGA, the global On Premise data and insights consultancy.
CGA by NIQ launches their On Premise User Survey (OPUS) into the Vietnamese market, bringing a ‘new world’ of On Premise insights. Established for over a decade and used by leading beverage companies in over 14 countries around the world, OPUS is well established as the definitive solution for On Premise consumer insights.
To learn more about CGA’s consumer research across Vietnam, contact Scott Elliott at Scott.x.Elliott@nielseniq.com