Get the Full View™ of the Perishables Market with NIQ
Whether you sell frozen, fresh, deli, or dairy products, you have a lot to deal with. NIQ provides a one-stop-shop giving you the most clear and comprehensive market data and insights so you can see the pathway to growth at a price that fits your budget.
NIQ Offers Full Market Coverage of Perishable Categories Including:
Growth in the Perimeter
Understanding the ever-evolving retail landscape is crucial for success. The NIQ Growth in the Perimeter Data Snapshot explores how inflation impacts businesses and highlights the growth and demand disparities across various fresh departments.
NIQ has full Perishables coverage including data from Walmart, Whole Foods Market, Good Food Holdings, independent retailers, online stores, and more.
Get deeper insights across the entire store including 99 super categories and more than 900k UPCs updated weekly including random and fixed-weight.
NIQ has more than 1 Million panelists in the NIQ database and 100,000+ active monthly, giving brands the best consumer insights on the market.
Get insights into Pricing & Promotion, Assortment Optimization, and more all in easy solutiom.
From webinars to reports to speaking engagements, NIQ has expert industry insights for brands of all sizes.
NIQ & Perishables Associations
NIQ proudly works with industry associations like the International Dairy Deli Bakery Association, National Frozen & Refrigerated Foods Association, American Egg Board, National Cattlemen’s Beef Association, and more to help get retail data and resources into the hands of brands of all sizes. Members of partner organizations can get special discounts, invites to exclusive events, and more.
Emerging Perishables Brands, Try Byzzer for Free!
Emerging and growth perishable brands can try out Byzzer powered by NIQ for free. Start revealing your pathway to growth using our FREE DATA with no commitment needed.
Signing up gets you access to 3 free reports and a weekly alert, including:
Category and Brand Trend Report
The Category and Brand Trend Report lets you understand key measures like your growth and velocity over time vs. the category.
Top 10 Lists Report
Our Top 10 Lists Report lets you identify the top-growing markets and top growing brands in your category.
Competitor Comparison Report
With the Competitor Comparison Report, you can highlight sales, pricing, velocity, distribution, and promotion activity for up to 10 brands.
Use Alerts to get weekly updates on market performance or another topic of your choice right in your inbox.