Press Releases
Tech and Durables Manufacturers
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Paying above MSRP leaves car buyers with strong negative feelings toward auto brands, dealerships
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North American CMOs see silos, talent, and budget as leading obstacles to fulfilling their data potential
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Consumer sentiment hit hard by inflation
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New CMO Council & GfK Research Reveals High-Velocity Data Marketing Shortcomings in Data Access, Adaptability, Agility and AI Pervasiveness
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NielsenIQ and GfK to combine, creating a leading global provider of information and analytics in consumer and retail measurement
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Consumer sentiment drops to a new record low
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5 years top market research on Belgian travel behavior by ABTO and GfK
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Retail in Europe up 6.8 percent
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New GfK study shows purpose-driven ads fall short in gaining, holding attention — pointing to need for new approaches
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Coca-Cola is again the most chosen FMCG brand in Belgium
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