The C360 2023 agenda has been announced.
See the latest agenda and register for Consumer 360
Agenda
Monday, May 16
5:00 – 6:15 PM Opening session & keynote
6:30 – 9:00 PM Welcome reception & dinner
Tuesday, May 17
7:00 – 8:15 AM Breakfast
8:30 – 11:00 AM Mainstage
11:45 AM – 1:00 PM Product Showcase, Partner Zone & lunch
1:15 – 6:00 PM Breakout sessions, Product Showcase & Partner Zone
7:00 – 10:00 PM Closing dinner & reception
Wednesday, May 18
7:30 – 8:30 AM Breakfast
8:45 – 11:00 AM Mainstage & closing keynote
12:15pm Conference concludes
Mainstage
In this climate of perpetual change, forward momentum begins with knowledge and a clear understanding of the total consumer landscape. General sessions will provide a roadmap to help you uncover pathways for sustainable growth into 2023 and beyond by focusing on perseverance, advancement, and progression.
Join us and discover new ways to meet the ever-evolving demands of a changing world.
Breakout sessions
The mainstage conversations will continue during conference breakout sessions, where attendees will have the opportunity to connect with NielsenIQ thought leaders and innovators from across the retail, manufacturing, and technology industries. Topics will highlight: Consumer drivers propelling the industry forward, purpose-lead priorities shaping a better future, and emerging trends and drivers of the next retail decade.
Super Session
Winning in omnichannel
This two-part super session will showcase how industry leading sales measurement, shopping behavior diagnostics and digital shelf analytics will position your company to excel in the omnichannel marketplace and stay ahead of the ever-evolving consumer landscape.
How to effectively compete in an omnichannel world
How well are you positioned to capture growth in the omnichannel marketplace? With rapid digital transformation and surging e-commerce, it’s critical to take a channel agnostic approach when developing your strategy. This session will explore the complex environment and why it requires omnichannel data and insights that are broad in coverage, granular in product detail—and most importantly—accurate and precise.
Going deeper to understand omnichannel consumers
As consumer behavior upends category norms, brands are rethinking their “where to play” and “how to win” strategies to win consumer share of wallet. And with an explosion of data through e-commerce and rampant fragmentation of data sources, strategy alignment is as critical as it is complex. This session will introduce NielsenIQ’s latest omnishopper primary research, combined with omnishopper data and insights, to forecast the next frontier of consumer behavior.
Pillar: The great retail reset
A new era in supplier collaboration
With demand volatility and heightened customer expectations emerging as the new norm, retailers and brand makers will need to accelerate collaboration to meet these evolving shopper needs. This session will explore the next generation of retail trade partnerships and will focus on how to leverage collaborations with enhanced data and advanced technology to yield fewer empty shelves, more robust assortments and precision promotions and pricing.
Pillar: Dominating disruptive forces
Creating equity, empowering communities
Increasing representation and adopting inclusive practices that support people of color and their communities has become a corporate imperative for growth and longevity. Join this session to learn how NielsenIQ is leading the charge to facilitate equity and empower Black and Brown leaders and entrepreneurs through data, insights, and targeted development opportunities.
Pillar: Progressing with purpose
Does your brand measure up?
Against the backdrop of a challenging inflationary environment which is compounding pricing and promotion complexity, increased competition, and rampant innovation on-shelf, assessing a brand’s performance vs. its competitors has been a complex and cost-prohibitive endeavor—until now. This session will present a simple, intuitive journey to benchmark brand performance and unveil the gold standard of performance measurement, providing clear insights and immediate recommendations. The session will also highlight how retailers can benefit from this new standardized model to gain insights across brands in their competitive sets.
Pillar: Dominating disruptive forces
Empowering growth through next-gen analytics
The rate of change in the marketplace continues to accelerate as e-commerce surges and inflation hits a 40-year high amid unprecedented COG increases and labor shortages. Having real-time analytics in your strategic playbook has never been more critical. This session will help attendees gain clarity on how technology can help empower decision-makers at all levels to make faster, smarter decisions and gain an edge on the competition.
Pillar: Dominating disruptive forces
Navigating the evolving retail media landscape
Retail media networks have surged in the past 15 months, when the landscape has grown increasingly crowded, competitive and complex. This session will provide a blueprint of how retailers can augment their retail media business through intelligence and automation to improve and leverage CPG relationships to grow business. The session will also share guidance for creating a new operating model that’s built to last with better data transparency, new capabilities and strategies for utilizing retail media to fuel discovery, purchases and loyalty.
Pillar: Dominating disruptive forces
Optimizing revenue in an age of inflation
Inflation, rising cost of goods, increased labor wages, and supply chain disruptions are daily challenges for manufacturers and retailers. As such, trading partners have no choice but to pass price increases on to their customers. Beyond adjusting everyday prices, manufacturers need to understand how to make their trade spend stretch further. Join this session to learn how to leverage dynamic modeling capabilities and artificial intelligence to optimize revenue, streamline pricing and promotion plans, get real-time market insights, and build account-level trade plans while maximizing margin opportunities.
Pillar: Dominating disruptive forces
Rich attribution to drive growth
Gluten-free chips…ketogenic snack bars…no added sugar drinks…hypoallergenic lotion…reef-safe sunscreen…the way shoppers seek out products both online and in-store is shifting substantially—from brand-based, to products that meet individual need-states and preferences. This session will highlight strategies to increase product discoverability, why it’s critical to leverage content beyond the label, how to identify attributes that matter most, and how to harness this movement to drive sales.
Pillar: Progressing with purpose
Evolution of clean beauty
Clean beauty has emerged as a major trend in recent years, but the definition is constantly evolving to mean far more than its “free-from” attributes. Instead, consumers are now demanding that brands ramp up their sustainability commitments with products that are refillable, biodegradable, and plastic-free. This session will highlight the latest insights on the evolving clean beauty category and recommendations for how brands can better understand and capitalize on the next wave of consumer trends
Pillar: Progressing with purpose
Viewing wellness through a new lens
While the global pandemic inspired many to reimagine their wellness, lifestyle and consumption habits, it also exposed comorbidities like diabetes, which impacts some 34 million Americans alongside another 88 million prediabetic patients. This pivotal moment—where consumers are facing staggering health care costs and are more open to proactively preventing illness using food and supplements as medicine—represents a massive opportunity for retail trading partners. This session will highlight key macro wellness trends and provide a model on how the industry can solve health challenges, from identifying white space opportunities to leveraging new ways to drive retail loyalty.
Pillar: Progressing with purpose
These revolutionary shifts are upending strategies across emerging and established companies alike. Make sure you join us to look forward so you don’t get left behind.
Product showcase
Attendees will enjoy exclusive access to a product playground exploring the latest business intelligence innovations. Browse live demonstrations and connect with experts who will be on-hand to answer questions and provide guidance. Discover the latest in omnishopper intelligence, advanced e-commerce tools, solutions from Byzzer to BASES – and maybe even a few surprises.
Digital shelf execution
Transform e-commerce data into actionable insights
Identify localized levers of action through a hypergranular view of banner and store-level e-commerce insights. A precise visualization of omnichannel distribution gives you a clear view of customer interactions with your online products as well as your competitors’ so you can improve performance and drive sales.
Digital Shopper Analytics
Decode the online shopper’s journey
NielsenIQ Digital Shopper Analytics helps retailers and manufacturers understand shoppers’ online path to purchase. Details on shopper navigation patterns, basket-level data, and cross-device measurement deliver clear insights and actionable recommendations.
E-commerce and Omni solutions
Activate across channels with precision
Identify growth opportunities by understanding the full picture of online and in-store sales, share, shopper behavior and product consumption. Accurately evaluate your total market performance and omnichannel behavior trends—without the gaps or guesswork of combining disparate datasets.
In-market execution
Optimize assortment and local targeting
Focus on price, promotion, and in-market execution with NielsenIQ’s scalable analytic solutions. NielsenIQ revenue optimizer is a fully inclusive revenue growth management solution that uses AI to find optimal regular and promotion prices. NielsenIQ Precision Areas pinpoints the best opportunities for your brand by identifying performance gaps and quantifying local level opportunities.
NielsenIQ Brand Score
Improve brand performance and strategy
Measure performance and gain insights with an intuitive, easy-to-use tool that helps you quickly define where and how to adapt price, promotion and assortment strategy, identify the biggest growth opportunities, and position your products for success in a rapidly changing environment.
NielsenIQ Discover
Experience the power of data
Access insights faster and connect stories across data assets with an intuitive, integrated visualization tool for all your NielsenIQ data, a harmonized global view, and provider-agnostic cloud data delivery to help you work smarter and more efficiently.
NielsenIQ for Retail
Accelerate performance with confidence
Experience our exciting new solutions to strengthen collaboration between retailers and suppliers around pricing, promotion, assortment, category insights and supply chain. Learn how NielsenIQ can help you personalize marketing, optimize digital strategy and drive growth.
Product innovation
Innovate with consumer-focused agility
Success in today’s marketplace requires dynamic insights that provide a complete understanding of the consumer – what they say, how they think, what they do – in a quick, agile, and adaptable way. NielsenIQ BASES helps you make better brand decisions with innovation, renovation, strategy and go-to-market optimization.
The multicultural edge
Diverse consumer insights
Multicultural consumers are increasing in population size and buying power. Consumers may share the same language but values, traditions and buying habits are directly connected to their unique cultures. NielsenIQ solutions deliver granular insights to help you authentically connect with diverse groups of consumers.
Total Wellness
Unlock growth with product attribution
The combined power of NielsenIQ and Label Insight makes NielsenIQ the one-stop-shop for the most comprehensive and robust data, backed by the richest source of product attribution, trusted retail measurement sales data, and deep consumer insights so you can identify growth opportunities, inform product positioning, and build loyalty with discerning consumers.
Networking
Connect with peers and attendees from some of the world’s most impactful companies and organizations. With thought-provoking sessions and engaging speakers, Consumer 360® is designed to foster meaningful conversations, create new connections and deepen existing relationships.
We look forward to welcoming you in person to Orlando!
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186 Advertising
360i
Access Partnership
Active International
Adobe
Adobe Systems, Inc.
Adweek
Amazon
Amazon Studios
Anheuser Busch
Anheuser Busch InBev
ARF
Argus Information and Advisory Services
Association of California Water Agencies
AT&T
AT&T Advertising & Analytics
AT&T Adworks
Axios
Azteca America
BC Dairy Association
Beam Suntory
Beth Uyenco & Associates
Bimbo Bakeries USA
Blinc
Booz Allen Hamilton Inc.
BuzzFeed
Carl Buddig & Company
CD&M Communications
Charter Communications
Chernoff Newman
Chobani
Church & Dwight Co., Inc.
clypd
Colgate Palmolive Company
Conagra Brands
Conebe Productions
Cooper Smith
Country Clib Communications LLC
Creative Artists Agency
Crosby Marketing
Cross Screen Media
Crossix Solutions
CTAM
Digitas
Discount Tire
Discovery Inc.
Dish
Disney
DKM Marketing
Dole Foods Company
Edgewell Personal Care
El Rey Network
Endeavor
Essence
EW Scripps
Experian
Fortune Magazine
Fuel Cycle
Game Show Network
GEICO
General Motors
GfK MRI
Glaad
GMDC
Google and Youtube
Google Cloud
Gravy Analytics
Groupe Média TFO
Group M North America
GSN
Hanley Wood
Henkel
HITN
Icarus Public Affairs
ICM Partners
Inflection Capital
Initiative US
INSIGHTS ASSOCIATION
INSP, LLC
IPG Mediabrands
IW Group, Inc.
J.D. Power
Janus Strategy & Insights, LLC
JD Power
Johnson & Johnson
Kellogg
Kimberly-Clark
Koch
KWG
Liberty Mutual
Lionsgate
LiveRamp
L’Oreal
Madison Michigan and Market
Maru/Matchbox
Mastercard
Mehlman Castagnetti Rosen & Thomas
MGM & Epix
Michele Madansky Consulting
MMSI
MullenLowe Mediahub
NAB
NASCAR
National Football League
National Geographic
National Geographic Partners
Nature’s Bounty Co
Nestle
Nestle Purina Petcare
Nestle USA
Neustar
New York Interconnect
NFL
NinthDecimal
Numeris
Oracle
Outdoor Sportsman Group
Ovation
Pathfinder Interactive
PGA Tour
PHD
Pop Media Group
PRAGMAX LLC
Procter & Gamble
Public Private Strategies
Publicismedia
R&R Partners
Reynolds Consumer Products
Roku
Scanbuy
Sequent Partners
ShareThis
Simmons Research
Snap Inc.
Snapchat
Sokal Media Group
Sony Pictures Television, Inc.
Spark Foundry
Spectrum Reach
SpicyTequila
Summerland Studio
SummitMedia
Tech
TEGNA
The Advertising Research Foundation
The Company of Others
The Fire Opal Communications
The Fitting Room
The Infinite Agency
The Nature’s Bounty Company
The Network of Executive Women
The NPD Group
The Slate Group
The Trade Disk
The Walt Disney Company
Tierney
TransUnion
TRP Research Ltd
Turner
Twentyfirstcenturybrand
UM
Under Armour, Global Consumer Engagement
University of Arkansas
US International Media
USIM
V&V Supremo Foods, Inc
Verisk Financial Services Group
Verve
Videology
Vision Critical
Vividata
Watson Marketing, IBM
Weber Shandwick
Wexler & Walker
WGN America
Whole Foods
WWE
Yale Center for Customer Insights
Zee TV/ Z Living