Overview

Are you prepared to explore innovative methods for product development and optimization?

Are you seeking to harness the power of next generation approaches to enhance your product formulations?

Are you eager to leverage state-of-the-art AI technology?

With over 100 models and algorithms at your disposal, BASES Creative Product AI empowers you to unearth new, original, and highly appealing products swiftly and economically.

Why you can’t miss this. 

While BASES currently excels in predicting success potential through validation using our core set of tools, there are numerous additional benefits to product testing.

Our BASES team doesn’t just stop at validation; we are also experts in inspiring, developing, selecting, and ensuring superiority throughout the product development process.

Engage in conversations with us to unlock strategies for enhancing your research return-on-investment by revolutionizing your product testing process.

What’s in store for you. 

This event is designed for those seeking a deeper understanding without flashy hype.

Anticipate engaging discussions, case studies, and a relaxed atmosphere perfect for networking—enhanced by a cup of coffee and cake.

Jackie Tarran

NIQ BASES
VP Global Growth Product & Sensory Optimization 

Jackie is at the forefront of Product & Sensory Optimization, re-inventing and shaping client’s innovation strategies across the world thanks to her years of experience in the field. She has developed new, agile, industry leading solutions to revolutionize Product and Sensory testing of products with new methodologies  that deliver products in the market faster and stronger than ever before.

Giorgio Goglio

NIQ BASES
EU regional lead, Product Development  

As a global expert in product and innovation research, Giorgio has conducted studies across diverse categories such as Beverages, Sweets, Coffee, Tea, Confectionary, Dairy, Ready Meals, Home care, Supplements, Spirits, and even Automotive. His methodology expertise spans from mainstream to niche consumer research, encompassing product development, benchmarking consumer tests, Preference Mapping, and forecasting for grocery store categories.