ConnectAI
ConnectAI: Powering your AI workflows with NIQ’s industry leading intelligence and deployment
“Understanding the needs of pet owners requires a clear view of how consumer behaviors, shopping habits, and category trends are evolving. Purina is working with NIQ to explore how its trusted intelligence can be incorporated into Purina’s everyday, AI-enabled workstreams, helping our teams access relevant consumer insights more efficiently and make informed decisions with greater confidence.”