NIQ’s European Inflation Tracker

As inflation rates continue to play out across Europe, the demand for precise inflation rate data has never been more critical.
As inflation rates continue to play out across Europe, the demand for precise inflation rate data has never been more critical.

NIQ understands the importance of precise data, which is why we are excited to introduce our European Inflation Tracker.

This powerful tool offers a comprehensive, bottom-up calculation of inflation rates—from individual barcodes to Total FMCG levels—across 11 key Western European markets, including France, Germany, and the UK. It is designed to empower you with actionable, strategic insights.

The Latest Insights. Seamless Integration.

Our European Inflation Tracker offers comprehensive monthly and weekly reports that track inflation rates, providing year-over-year comparisons from January 2023 onwards.

With frequent updates, you’ll have access to the latest insights to inform your investment decisions.

Reports are available in Excel, flat-file, or PowerPoint formats, allowing for seamless integration into your analysis.

Accurate and Actionable

The European Inflation Tracker incorporates a unique bottom-up approach, analyzing inflation from every individual barcode, by store, by week. This ensures that the data you receive is as accurate and actionable as possible.

Our common basket methodology further refines this by comparing barcodes existing in both base and current periods. This approach is unrivaled in delivering a reliable view of market inflation.

Discover the True Impact of Inflation on Consumer Behavior

In a constantly shifting marketplace, grasping consumer behavior is crucial. NIQ’s European Inflation Overview provides both weighted and unweighted inflation rates, giving you a comprehensive view of the market.

The unweighted rate reveals the direct pricing impact on consumers, while the weighted rate, calculated from sales item weights, offers insights into actual purchasing trends. This dual approach aids in understanding not just pricing, but the factors driving purchasing decisions.

Navigate the Complex Landscape of Food Inflation

By analyzing department and category details, especially for food items, our solution reveals key insights into food inflation’s impact on national brands and private labels across diverse markets. With this data, your investment strategy can be refined to optimize pricing tactics, manage supply chain issues, and sustain a competitive edge in the dynamic food sector.

Our common basket methodology further refines this by comparing barcodes existing in both base and current periods. This approach is unrivaled in delivering a reliable view of market inflation.