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No matter your brand size, you deserve the Full View

NIQ’s Byzzer™ democratizes data, providing small and emerging brands with access to the same data used by Fortune 500 brands. Try Byzzer™ today and get three complimentary reports!

Uncover a Clear Path to Growth with Byzzer™ by NIQ

The Angel Group Members get exclusive access to Byzzer™

(offer valid for CPG Brand Members and on first-time purchases only)

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Full Market Coverage

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Comprehensive POS & Shopper Data

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Flexible Data to Suit Your Needs

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Solutions for Every Stage of Growth

Byzzer™ gives emerging brands the market intelligence they need, when they need it, for less. 

The Blueprint for Emerging Brands

Empowering Emerging Brands with Insights, Innovation, and Inspiration

Join the Blueprint for Emerging Brands, a monthly newsletter dedicated to helping emerging brands thrive in today’s competitive market.

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Emerging Brands Essentials

Whether you’re optimizing shelf strategy, launching new products, or deepening consumer understanding, our Emerging Brands Essentials provide actionable insights across:

  • Analytics Essentials – Improve assortment, pricing, and trade spend to prove value and drive growth.
  • Innovation Essentials – Validate ideas, forecast performance, and optimize packaging to launch smarter.
  • Expanded Omnishopper Essentials – Uncover what drives trial, repeat, and loyalty through verified purchase behavior and custom survey insights.

Explore the solutions and connect with an expert to find the right fit for your brand.

Act confidently with the most complete and clear view of the market trusted by 1,000s of brands
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Don’t just take our word for it, a large community of retailers and manufacturers like you use Byzzer™ data to grow their brands. 
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Let’s Grow, Together

Businesses at different stages have diverse needs. From personalized subscriptions to ad hoc reporting, you can get the data you need without spending your entire budget.

Get Free 1:1 Help

Want help jumpstarting your next stage of growth?

Schedule a free consultation today to learn more about driving your brand’s growth with data– and how to get the most out of your free subscription.