The program aims to benefit students of color with a certificate of training and on-site client internship

Chicago, IL, November, 17, 2021—NielsenIQ has partnered with colleges and universities with diverse student populations, including Spelman College, Morehouse College, Clark Atlanta University, the University of Illinois Chicago, Rutgers University Newark, and the City College of New York, as well as leading consumer packaged goods (CPG) manufacturers and retailers Mondelēz International, Kimberly-Clark, Johnson & Johnson Consumer Inc., Procter & Gamble and several others to develop the next generation of diverse data and analytics talent for the industry.

Through this partnership, the company launched NielsenIQ University, a 12-week program designed to help undergraduate students gain exposure and access to the CPG industry. The hands-on approach of the program offers an opportunity for students to prepare for a career in insights, analytics, and technology. This year, 125 participants will be enrolled in the program, with the goal to create a better and more equal CPG industry. 

NielsenIQ has partnered with CPG customers to design course content. Curriculum will include case studies designed by CPG companies focused on real challenges their businesses are facing. Participants will use NielsenIQ’s data and Connect platform technology to design solutions to the challenges, driving value for participating customers. In addition, students will have access to mentors from NielsenIQ and partnering CPG companies, as well as networking opportunities to learn and grow their understanding of career possibilities in the CPG industry. 

“As leaders in the CPG industry, we want to develop a diverse workforce to offer the highest level of engagement and experience to our customers and partners,” said Jim Peck, Executive Chairman and CEO, NielsenIQ. “Providing opportunities for development in data, technology, and analytics careers will give the next generation of talent a head start in driving valuable impact on the CPG industry.” 

“Our ambition is to transform the industry by developing best-in-class analytical and technical talent. Through NielsenIQ University, we will mentor and build a pipeline of diverse and early-career talent into the customer success teams. This program captures the essence of NielsenIQ’s Diversity & Inclusion values. We are humbled to see our customers partner with us through this journey,” says Elizabeth Buchanan, Managing Director, Customer Success, NielsenIQ. 

The enrollment session for this fall has started. For more details visit NielsenIQ University. 

About NielsenIQ

NielsenIQ is the leader in providing the most complete, unbiased view of consumer behavior, globally. Powered by a groundbreaking consumer data platform and fueled by rich analytic capabilities, NielsenIQ enables bold, confident decision-making for the world’s leading consumer goods companies and retailers. 

Using comprehensive data sets and measuring all transactions equally, NielsenIQ gives clients a forward-looking view into consumer behavior in order to optimize performance across all retail platforms. Our open philosophy on data integration enables the most influential consumer data sets on the planet. NielsenIQ delivers the complete truth. 

NielsenIQ, an Advent International portfolio company, has operations in nearly 100 markets, covering more than 90% of the world’s population. For more information, visit NielsenIQ.com.