In a world where the quality of the workplace is as crucial as the work itself, NIQ stands out as an example of excellence.

A survey conducted by Great Place To Work® (GPTW), a leading global independent research and consulting firm, garnered response from thousands of our employees, resulting in a GPTW certification for NIQ India.

Great Place To Work® surveys 20 million employees from 18,000 companies in 170 countries annually and providing one of the most well-known workplace certifications for employers of choice and publishes a Best Workplaces List.

Building on this recognition, Great Place To Work® has recognized NIQ India as one of India’s Best Workplaces™ in Professional Services for 2024!

Sharon and Abhishek, both Senior Vice President of Human Resources at NIQ, offer an insider’s perspective on the significance of this recognition. Through their eyes, we explore the journey NIQ undertook to achieve this prestigious award.

What does it mean for NIQ to be recognized as one of India’s best workplaces?

Abhishek: Being recognized as one of India’s best Professional workplaces is a testament to our unwavering commitment to fostering a positive and supportive work environment – both in our hubs and for our offsite associates. At NIQ, we take pride in this achievement which builds upon our recent GPTW certification.

Sharon: This recognition is huge for us as our India Hubs are vital to the success of our business. They house a skilled and diverse workforce that ensures we deliver the Full View to our clients. As we expand our presence in India, these hubs drive innovation, agility, and strategic growth. We have several open roles in our India Hubs and are excited to welcome new talent to our vibrant culture.

Can you explain the process behind receiving this recognition?

Sharon: We invited our associates to participate in an extensive employee survey. The positive response rate was an impressive 82%, reflecting their engagement and commitment. Their candid feedback provided valuable insights into our organizational culture, leadership, and overall satisfaction.

Abhishek: After this initial step, we underwent a thorough culture audit that assessed various facets of our workplace. From opportunities for learning and development, to a culture of innovation, to diversity and inclusion, every aspect was scrutinized. Most of our people practices received an impressive rating of 4 out of 5 stars, reinforcing our commitment to excellence.

What specific aspects of NIQ’s workplace culture contributed to this achievement?

Abhishek: Our recognition is closely interlinked with our actions and core values. The key aspects that contributed to our achievement are:

Supportive Management: Our leaders actively listen, provide guidance, and create an environment where everyone feels heard and valued.

Collaborative Work Culture: We know that collaboration fuels innovation. So, cross-functional teamwork, idea-sharing, and a sense of camaraderie is always encouraged.

Diversity, Equity, and Inclusion (DE&I): We embrace different perspectives, backgrounds, and experiences, fostering an inclusive environment where everyone thrives.

Continuous Improvement: We never stop responding to our employees, or the market. Our commitment to continuous improvement drives us to evolve, adapt, and stay ahead of the curve.

How have NIQ’s organizational practices influenced this recognition?

Sharon: Our organizational practices are the backbone of our success. Transparent communication, regular feedback mechanisms, and employee development programs significantly influenced this recognition. These practices ensure that our associates always feel valued, engaged, and empowered to deliver their best work.

What’s Next for NIQ India?

Abhishek: Being recognized as one of India’s best workplaces is a milestone on our journey. At NIQ, we remain committed to nurturing our exceptional workplace culture, empowering our associates, and setting new benchmarks.

I have recently joined the team as HR leader in India, and I am excited to keep this momentum going. Looking ahead, we’re focused on expanding our impact, fostering innovation, and continuing to create an environment where every team member thrives. Our India office is poised for exciting growth, and we’re eager to embrace the future