Revenue Management Optimization
Translate your shelf and price strategy into account-specific tactics to lock in profitable promotions. By better understanding volume drivers and timing, you can leverage machine learning technology ...
NIQ's Product Finder
Explore our Innovative product offerings to unlock the Full View™
NIQ's Product Finder
Explore our Innovative product offerings to unlock the Full View™
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BASES Quick Use
Assess and improve the branded product performance without compromising timelines or budgets.
BASES Quick Predict
Evaluate and optimize concepts with speed and without compromise.
BASES Quick Screen
Assess new product innovation ideas as quickly as overnight.
Spectra & SSI
NielsenIQ Spectra helps retailers and manufacturers to identify the most important shopper demographics, lifestyles, and behaviors to uncover consumer opportunities.
Smart Store
Think like a shopper with NielsenIQ Smart Store. Mirror any in-store shopping experience with a virtual store environment.
Spaceman
Merchandising workflows should work better. Spaceman offers an integrated, automated process for creating planograms with diverse modules to support your needs. By following a category-by-category ...
Market Structure & Consumer Decision Tree
NielsenIQ's Market Structure & Consumer Decision Tree sees beyond behavior to the pattern, pinpointing opportunities for growth.
Consumer Analytics
Syncing up intent with action. What people say often doesn’t match what they do. When surveys and segmentation become linked with actual buying behaviors, you can identify the factors that truly ...
Syndicated Studies & Research
Updating my business on how shoppers' response to COVID-19 has changed over time. Get the answers your competitors have, with a custom built survey based on manufacturers and retailers most pressing ...
Omnishopper
Omnishopper tracks consumer purchasing behavior from brick-and-mortar and e-commerce store fronts across multiple channels to deliver accurate insights to support strategic decisions.
Homescan
Track, diagnose, and analyze consumer behavior from more than 250,000 households across 25 countries.