Personalized Marketing
Timely communications that are relevant to each individual customer: it is possible.
Turbo-charge your customer-centric strategy
Today’s shopper has high expectations. With our Personalized Marketing solution, we help you drive loyalty by transforming your marketing organization into a personalization leader. We help you consistently deliver relevant, targeted offers and personalized ad content through an always-on, insight-driven targeted marketing communications platform.
Consistently personalize marketing campaigns
Analyze your customer and marketing data to design and deliver personalized and optimized offers across content, product categories and channels to individual customers.
We leverage advanced analytics and machine learning to deliver scalable, one-to-one personalized marketing communications to strengthen customer loyalty, engagement and increase sales.
[TK — NEED IMAGE THIS IS PLACEHOLDER FOR THIS TEXT] Successful restages are more likely to have utilized upfront research before redesigning 41% of shoppers will continue to purchase a product because of its design.
1
One customer at a time
Fully personalize all communications based on each shopper’s life stage, lifestyle, preferences and purchase behaviors. Be relevant – and earn long-term shopper loyalty.
2
Scalability
Our recommendation engine delivers the best communication strategy for each individual shopper, whether you want to communicate with 1,000 customers or 10 million.
3
Campaign planning and evaluation
Our solution helps you carefully plan your campaigns against specific objectives and evaluate each one across a variety of metrics, drilling down to understand performance drivers and inform future plans.
4
Collaboration with suppliers
Satisfy individual shopper needs by working with your suppliers to get their brands in front of the right customers.
5
Benefits
Increase customer marketing ROI. On average you can achieve 1–4% gross profit lift annually.
How can we help you?
We know that there is no one simple answer to every question. Tell us what your unique situation and needs are, and we’ll work with you to find a solution that makes your life easier.