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Newscenter Article

Nielsen’s Cheryl Grace named one of Black Enterprise Magazine’s 2017 most powerful women in business

Hero image for More people firmly agree with sharing personal data, in return for rewards, than firmly disagree

More people firmly agree with sharing personal data, in return for rewards, than firmly disagree

Consumer mood remains positive – GfK consumer forecast for 2016 proved accurate

In global GfK study, Canadians show strong reluctance to share personal data

More people firmly agree with sharing personal data, in return for rewards, than firmly disagree

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Cordless products cleaning up

Using Loyalty Tiers to Boost Retention and Revenue

Millennials account for nearly half of US “cordless” population – GfK MRI

Hero image for Get to know me: The emotional appeal of technology showcased at CES 2017

Get to know me: The emotional appeal of technology showcased at CES 2017

Nielsen unveils first comprehensive study on the purchasing power and influence of the multicultural millennial

Over half of US adults live in “cellphone-only” households

Nielsen continues expansion of connected partner program roster with retail focus