Commentary
Webinar: Mid-Year Consumer Outlook
Guide to 2025
In case you missed it
About the webinar
At the beginning of 2024, the global outlook for consumers was pressured. But the climate has shifted in the last six months, opening windows of opportunity for resilient consumers to regain some confidence and spending power over time. Watch our NIQ’s 2024 Mid-Year Consumer Outlook: Guide to 2025 webinar to uncover what has changed, what disruptions remain, and what companies need to anticipate in the months ahead.
We will share:
- An overview of the behavioral economics that have shifted consumer behaviors from cautious to intentional consumption
- A view of the sales and volume trendlines that will influence growth beyond inflation
- A breakdown of how consumers are redefining “discount” and how to connect with their value-driven needs
- The key trends to watch that will drive change in 2025
In case you missed it
Lauren Fernandes is a data-driven thought leader and content strategist, serving as Vice President of Global Thought Leadership, Marketing & Communications for NIQ. Based in Toronto, Canada, she has a passion for exploring emerging trends and shifting consumer behaviors. Her work has scaled global audiences and clientele, helping manufacturers and retailers make more informed business decisions. For the past decade, Lauren has enjoyed sharing her perspectives and analytic pursuits via thought leadership content, industry publications, and to diverse audiences within the NIQ network and beyond.
