In today’s competitive e-commerce landscape, CPG brands must master the art of digital commerce quality to succeed. From ensuring retailer compliance to optimizing content for discoverability and shopper engagement, brands must take a strategic approach to digital shelf management.

Success hinges on the quality of your visual content, its ability to engage shoppers, and its direct impact on sales performance. This webinar, hosted by NielsenIQ with special guests Vizit, will explore key strategies to enhance product content, prevent lost sales, and leverage enriched product data and rich media for better shopper experiences. Our industry experts will share insights on product content optimization and emerging trends shaping the future of online retail.

You’ll learn how to:

• Enhance your visual product content to align with what truly captures shopper attention

• Ensure retailer compliance while creating content that stands out on the digital shelf

• Measure the performance of your imagery using Vizit’s AI-powered image analytics, which reveal how your content scores with target audiences
• Understand why NIQ Brandbank imagery consistently ranks highly in Vizit’s scoring and how sales impact is measured by NIQ Digital Shelf
• Leverage rich media and enriched product data to maximize discoverability and shopper engagement
• Gain insights into your product performance on the digital shelf through NIQ Digital Shelf’s range of solutions, identifying opportunities to improve visibility, availability, and conversion

Josh Walker 
VP, North America Supplier 
NIQ Brandbank 

Salim Bachatene
SVP, E-Commerce 
NIQ Digital Shelf

Eli Orkin
Chief Marketing Officer
Vizit