
Global On-Premise Trends
How beverage brands can win in 2025 and beyond
September 25th – Session 1:
10 am Dubai (GST) / 11:30 am New Delhi (IST) / 2 pm Singapore (SST)
Reserve your spot!
Unlock the insights shaping consumer behavior, market dynamics, and brand opportunities across the globe.
The On-Premise landscape is evolving—and fast. From emerging markets like India and Nigeria to established giants like the US and China, consumer motivations, drinking habits, and venue preferences are shifting in ways that demand attention.
Join NIQ for an exclusive webinar exploring the REACH 2025 global study of On-Premise trends. Discover how beverage brands can win in:
- Key Markets: Navigate polarized growth and pinpoint where your portfolio can thrive.
- Key Moments: Tap into high-value occasions and routine rituals that drive volume and value.
- Key Motivations: Align with consumer need states—from wellness and connection to indulgence and experimentation.
Whether you’re a global player or a challenger brand, this session will equip you with the insights to make smarter, more strategic decisions in the On-Premise.
Reserve your spot today!
Know someone in your network who works in the eating and drinking out sector?
Please forward this invite page to your colleagues in the industry, they won’t want to miss it.
Language: English
Meet the Experts

Charlie Mitchell
Global Head of Insights & Consumer Research
Charlie is renowned for his On-Premise expertise and understanding of consumer behavior in the eating and drinking-out sector. With over a decade of experience in On-Premise consumer research, he specializes in developing insight to inform winning strategies. Charlie is responsible for the development of global suite of consumer research and insight and is an expert in consultative recommendations based on consumer interaction with the sector; how, when and brands can best influence this. As a sector expert, Charlie brings together both local market and global insights to tell a full picture of the On-Premise.

Jonny Jones
Managing Director Beverage Alcohol Vertical – On Premise (International Markets)
With 15 years’ experience working with suppliers and operators in the On Premise, Jonny combines his passion for the sector with data-driven strategy, to deliver actionable insights and consultancy at c-suite level that shape the way our clients approach the channel and support them to grow sales and share.