Don’t miss our
Time for Tariffs? 
Executive Roundtable​

Exclusive Executive Roundtable: Talking tariffs with Yale economists

​With the new U.S. presidential administration now in office, expectations are high for tariff policy to take center stage in shaping the economic landscape. Industry leaders must proactively prepare for potential shifts in trade policies and their broader economic impacts.​

​NIQ is pleased to invite you to our invitation-only Executive Roundtable in collaboration with leading economists from Yale University. This closed-door session will explore key tariff scenarios, providing valuable insights to help industry stakeholders assess market volatility, mitigate supply chain risks, and position themselves for what’s to come.​

​What to expect:​

• Exclusive insights from economists Martha Gimbel and Ernie Tedeschi
• A confidential setting to discuss critical tariff-related issues impacting your business
• Exploration of how tariffs could affect market dynamics, pricing strategies, and global trade flows

Submit your questions for these esteemed economists in advance and prepare for an engaging discussion that will help you gain clarity on navigating through the uncertainty. 

​RSVP required. Please contact your NIQ Advisor for more information.​

We look forward to your participation in this important and timely discussion.​

Martha Gimbel

Executive Director, The Budget Lab at Yale​

Martha Gimbel has worked as an advisor and an economist in senior roles across government, the private sector, and philanthropy, including at the Council of Economic Advisers (for which she also headed the Biden Transition Team) in both the Biden and Obama Administrations, the Department of Labor, the Joint Economic Committee on Capitol Hill, Schmidt Futures, and Indeed.com. She is an expert in a range of economic data, including the labor market, consumer spending, inflation, and economic growth, and in how economic and policy dynamics intersect.

Ernie Tedeschi

Director of Economics, The Budget Lab at Yale; Visiting Fellow, Psaros Center for Financial Markets and Policy at Georgetown University ​

Ernie Tedeschi is the Director of Economics at The Budget Lab at Yale and a Visiting Fellow at the Psaros Center for Financial Markets and Policy at Georgetown University. Until March 2024, he was the Chief Economist at the White House Council of Economic Advisers. Prior to CEA, Ernie was Managing Director and Head of Fiscal Analysis at Evercore ISI. He has also been an economist at the US Department of the Treasury and a contributor to the New York Times Upshot column.​

Marta Cyhan-Bowles​

Chief Communications Officer and Head of Global Marketing COE

A proven marketing and communications leader, Cyhan-Bowles specializes in guiding teams toward long-term customer success through data-driven rigor and a personal bias for innovative campaigns that captivate, engage, and ultimately drive measurable growth.​
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As Global Marketing COE, she leads the charge in unifying the global team ​at NIQ across communication and thought leadership efforts. The goal: to ​bring transformational value to C-suite leaders across the retail and ​manufacturing sectors.​

Prior to her role at NIQ, Cyhan-Bowles served as the Chief Marketing Officer at ​Catalina Marketing and held positions of CMO and Executive Vice President ​of Strategy and Entertainment Partnerships at MAC Presents. ​
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Additionally, she has contributed her expertise as a senior marketing advisor ​to the President of North America at Avon and as Vice President of Marketing ​at Kellogg, where she led corporate-wide partnership campaigns and global ​teams to deliver campaign resonance across key markets.​