
Webinar | Fresh Factor: What’s Popping in Produce and Protein
Date: October 2nd, 2025
Time: 12:00 pm CT
In Partnership with Datassential
About the Webinar
Join NIQ and Datassential for an engaging session on fresh produce and protein trends shaping the grocery perimeter in 2025. From “wow factor” vegetables to the vibrant rise of unique fruits. We’ll explore what is driving consumers in the grocery perimeter and share how social trends and generational shifts are shaping what’s hot. Gain insights on grocery shifts, market opportunities, and creative ways to bring trending produce and protein from the field to the table.

Datassential is a trusted provider of food and beverage insights, known for its deep expertise in menu trends, consumer preferences, and innovation across the foodservice landscape. Through proprietary data and predictive analytics, Datassential helps brands uncover emerging opportunities and make informed decisions in an evolving market.
This webinar features Datassential’s Claire Conaghan, Trendologist and Associate Director of Publications, who will share exclusive data and insights on what’s driving consumer interest in fresh produce and protein.
Speakers
Explore More Fresh Insights
Visit the NIQ Fresh Hub for the latest data, trends, and expert perspectives across produce, protein, and beyond.