About the Webinar

The way consumers shop for snacks and beverages is changing, and fast. From AI-curated grocery lists to impulse buys on TikTok, the traditional path to purchase has been replaced by a dynamic, multi-channel experience. With economic pressures influencing behavior and digital platforms driving discovery, brands must rethink how they show up. This session pulls back the curtain on the trends driving change, highlighting how snacking and beverage brands can stay relevant, visible, and connected in a world where attention is the new currency. Secure your spot to explore the insights that matter most in today’s retail landscape.

Krystal Dawson

SA&I NA Business Partner Cluster Leader | BASES

NIQ