Leading Into the Future: The Full View™ of E-Commerce Growth
NIQ VIETNAM EVENT
Thursday, 22 October 2026
8.30 am – 11.30 am
Le Méridien Saigon, 3C Ton Duc Thang, Sai Gon, Ho Chi Minh
Event Overview
Are you seeing the Full View behind E-Commerce growth?
For years, e-commerce growth was driven by rapid digital adoption and marketplace expansion. Today, growth is still there but finding it has become far more complex.
Marketplace metrics reveal part of the picture. Retail data reveals another. Consumer behavior is changing across channels, and market share dynamics are shifting faster than ever. Looking at any one source alone risks missing the bigger opportunity.
Join NIQ for an exclusive executive briefing showcasing The Full View™ of E-Commerce Growth. Combining FMCG retail measurement, e-commerce intelligence, market share tracking, digital shelf analytics, and consumer insights, discover how leading brands are turning a fragmented market into a competitive advantage.
Designed for Marketing Directors, E-commerce Leaders, Consumer Insights professionals, and Brand Decision Makers, this session will help you connect market signals to business decisions and turn emerging opportunities into sustainable growth.
Session in English.
Agenda
22 October 2026 (Session details and timing may be adjusted)
8.30 – 9.00 am: Registration
9.00 – 9.20 am: Vietnam’s Retail Reality: The shelf is shifting
The forces reshaping FMCG, retail channels, and shopper expectations in Vietnam.
9.20 – 9.40 am: China’s E-commerce Evolution: A window into What’s Next
Emerging models and winning strategies that could offer valuable signals for Vietnam.
9.40 am – 10.00 am: Beyond Market Share: What really drives E-commerce Growth?
How digital shelf performance, availability, pricing, and promotion influence growth.
10.00 am – 10.20 am: Networking Break
10.20 am – 10.40 am: Inside the Growth Playbook: Brand Leaders in conversation
Real-world lessons on how brands are accelerating E-commerce performance.
10.40 am – 11.00 am: New Tools for the Next Growth Wave
Turn market signals and consumer conversations into faster, more confident actions.
11.00 am – 11.15 am: What’s your next move?
Key takeaways and priorities to help brands move from insight to growth.
Event details
Event date: 8:30 am – 11.30 am, Thursday, 22 October 2026
Event venue: Le Méridien Saigon, 3C Ton Duc Thang, Sai Gon, Ho Chi Minh
*This is a complimentary by-invitation only event. Slots are limited. Up to 2 attendees per company.
Thank you very much for your interest in our event! We look forward to welcoming you.