Cover image 1 for Where Will Your Next Point of Growth Come From?

Where Will Your Next Point of Growth Come From?

Follow the Shopper. Find the Growth.

Innovation? Renovation? New occasions? New shoppers?

The answer is rarely just one.

In this session, we’ll bring together the latest evidence from NIQ’s 2026 Breakthrough Innovation research, shopper growth frameworks and renovation analytics to reveal how leading brands identify and activate growth opportunities before their competitors do.

Following the shopper journey from emerging need to lasting loyalty, we’ll uncover the demand spaces, occasions and category entry points where growth is created. We’ll explore what separates breakthrough innovations from the rest, and how the strongest brands use a combination of shopper understanding, innovation and renovation to turn opportunity into sustainable growth.

You’ll leave with a practical framework for identifying where growth exists, determining the right levers to capture it, and prioritising where to invest next.

Agenda

10:00 – 10:15Welcome & The Search for Growth
Where growth is hiding in today’s FMCG landscape and why the best opportunities are often overlooked.
10:15 – 10:45What Breakthrough Innovators Do Differently
Key learnings from NIQ’s 2026 Breakthrough Innovation research, including how winning innovations uncover and activate demand.
10:45 – 11:00Coffee Break
11:00 – 11:30From Shopper Needs to Demand Spaces
Following the shopper journey from first need to lasting loyalty to uncover demand spaces, occasions and category entry points that drive growth.
11:30 – 11:50Converting Demand into Growth
How leading brands renovation to capture opportunity, strengthen portfolios and sustain growth.
11:50 – 12:00Your 2027 Growth Playbook
Key takeaways, strategic implications and where to focus next.
12:00 onwardsLunch & Networking

Event details

Event date & time: October 13th, 2026 , 10:00 am -1:00 pm
Event venue: The Blue Fin Building, 
110 Southwark Street, 7th Floor London SE1 0SU

(location map

Includes: Lunch and refreshments

(By invitation only)