
Austria’s 1st Prestige Beauty Omni Retail Coverage
The largest prestige beauty measurement – online and in-store, in one trusted view.
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Your growth story starts here…
Imagine one single, reliable source of truth – turning data into actionable insights and empowering smarter decisions in the world of Beauty.
One Source. In-Store & Online. Faster Moves.
Whether you’re a brand leader, retailer, or beauty enthusiast, get ready to discover the forces driving transformation and the opportunities waiting to be unlocked.
The future of beauty is here and it’s more exciting than you imagined…
Introduction
The Full View™ of Austria’s Prestige Beauty Market
The Prestige Beauty Omni Retail Coverage in Austria provides consistent, transparent and unified in-store and online POS data for retailers and manufacturers, delivering the industry’s most detailed attribution across value, volume, price and distribution. Built on EAN-level POS data from Douglas, Marionnaud, and Müller—including their online shops with separate retailer splits—the coverage spans all major prestige categories: Fragrance, Make‑up, Face Care, Body Care, Hair Care, and Sun Care. The data is supported by monthly reporting and three years of historical back insights.
The only Omni Retail View of Austria’s Prestige Beauty Market
Syndicated coverage of Douglas, Marionnaud and Müller with integrated online shops and retailer-level splits.
Manage total prestige performance by retailer and channel.
Unmatched granularity
Granularity down to GTIN/EAN-level detail with 3 years of historical back data.
Enables precise trend, launch, price and assortment tracking.
One consistent, trusted market truth
Single, standardized source across all major prestige categories.
Eliminates fragmented and inconsistent reporting.
Beyond retailer E-Commerce
Combine POS data with NIQ Digital Purchases to extend visibility across the wider online beauty landscape.
Expands online visibility beyond collaborating retailers.
Pricing
We offer a variety of tailor-made solutions designed perfectly around your needs, including ongoing subscription-based databases and custom reporting options such as a Discover set-up, which is available for a one-time set-up fee.
A variety of tailor-made solutions designed perfectly around your needs
Ongoing subscription-based Database
Custom reporting
(Discover set-up) available for a set-up fee
Meet the team

Sabine Reihs
Account Director
Sales

Chiara Picchetti
Account Director
Sales

Elisabeth Varvier
Client Business Partner
Sales

One Source.
Total Clarity.
Faster Moves.
Your growth story starts here
Whether you’re a brand leader, retailer or beauty enthusiast, get ready to discover the forces driving transformation and the opportunities waiting to be unlocked. The future of beauty is here and it’s more exciting than you imagined.